Beautler.Your beauty butler

Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y1 dupes and alternatives Natasha Denona

Very fair · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Light0
  • Medium0
  • Full1
  • Buildable0

Finish

Formulation

  • Liquid0
  • Stick0
  • Powder0
  • Cushion0
  • Serum0

Skin type

Preferences

Fragrance-free1No drying alcohol, applied. RemoveVegan1Cruelty-free, applied. RemoveOil-free0With SPF0Mineral0

Avoid an ingredient

Sort

1 of 30

Only showing matches with no drying alcohol, cruelty-free.

  • 28 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Polite Society More Than a Pretty Face Skin-Caring Foundation Very Fair Neutral

The equivalent shade and the most similar foundation overall.

Your shade
Natasha Denona
Y1Change shade
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Radiant · Medium coverage
The match
Polite Society
Very Fair Neutral
Depth and undertone: Very fair · Neutral
Finish and coverage: Radiant · Full coverage
Overall match
80out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
81
Wear (Wear & performance)
49
Skin (Skin suitability)
84
Shade match
87out of 100
Colour
93
Depth
99
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
$10 less (19%)

Your shade $52 at Sephora

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y1 (Very fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    1W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 1W

    • Very close colour
    • Very fair · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  2. NARS Soft Matte Complete Concealer

    Nougatine

    NARS Soft Matte Complete Concealer, shade Nougatine

    • Very close colour
    • Very fair · Warm undertone

    $36

    SephoraView at Sephora
  3. Rare Beauty Liquid Touch Brightening Concealer

    100W

    Rare Beauty Liquid Touch Brightening Concealer, shade 100W

    • Very close colour
    • Very fair · Warm · golden undertone

    $24

    SephoraView at Sephora
  4. L'Oréal Paris True Match Radiant Serum Concealer

    C2

    L'Oréal Paris True Match Radiant Serum Concealer, shade C2

    • Very close colour
    • Very fair · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Whipped Cream 0.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Whipped Cream 0.1 Golden

    • Very close colour
    • Very fair · Warm · golden undertone

    $31

    SephoraView at Sephora
  6. Tarte Shape Tape Full Coverage Matte Concealer

    12S fair

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12S fair

    • Very close colour
    • Very fair · Warm · golden undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Polite Society More Than a Pretty Face Skin-Caring Foundation in Very Fair Neutral, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y1. Every attribute compared, with its share of the score.

ComparedYour shadeY1Closest matchVery Fair NeutralScore
Shade match55% of overall87
Colour93#f8dfc9#f2ddcbVery close colourColour difference 1.8 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.9
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone65Warm · yellowNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall49
Longevity7018-hour wearLong-wearingSome differenceYour product claims 18-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 80/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Polite Society More Than a Pretty Face Skin-Caring Foundation in Very Fair Neutral.

Same or better

  • $10 less
  • Very close colour
  • Same radiant finish
  • Full rather than medium coverage
  • Claims transfer resistance
  • Claims colour stability
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Neutral rather than warm undertone
  • No blurring effect claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basehigh siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs none
View full match

Where to buy Very Fair Neutral

Best price
$42Ulta BeautyUlta Beauty
$10 less (19%)

Your shade $52 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.