HY-GLAM Powder Foundation NY12 dupes and alternatives Natasha Denona
Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Closest shade matchClosest overall alternative: Revolution Beauty Superdewy Cushion Foundation Medium Tan Neutral
The equivalent shade and the most similar foundation overall.
- Overall match
- 84out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 54
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 68
- Shade match
- 95out of 100
- Colour
- 93
- Depth
- 99
- Undertone
- 100
Your shade $55 at Ulta Beauty · product price; shade not separately priced
Where to buy Medium Tan Neutral
Revolution Beauty Superdewy Cushion Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Natasha Denona HY-GLAM Powder Foundation NY12 (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

3N59
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N59
- Looks identical
- Deep tan · Neutral · neutral golden undertone
$35

470
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 470
- Very close colour
- Tan · Neutral · neutral pink undertone
$30
N9
L'Oréal Paris True Match Radiant Serum Concealer, shade N9
- Close colour
- Deep tan · Neutral undertone
$16.99
Dark 5N
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5N
- Close colour
- Tan · Neutral undertone
$31
21W
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 21W
- Very close colour
- Tan · Warm undertone
$30
5C
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C
- Close colour
- Tan · Neutral undertone
$38
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Revolution Beauty Superdewy Cushion Foundation in Medium Tan Neutral, against Natasha Denona HY-GLAM Powder Foundation in NY12. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Revolution Beauty Superdewy Cushion Foundation in Medium Tan Neutral.
Same or better
- $41 less
- Very close colour
- Same neutral undertone
- Light rather than medium coverage
- Both claim a skin-like finish
- Both claim a lightweight feel
Different
- Radiant finish instead of matte
- No blurring effect claimed
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy Medium Tan Neutral
Your shade $55 at Ulta Beauty · product price; shade not separately priced
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.