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Make 'EM Wonder, 24H Soft Matte Foundation 22 Medium dupes and alternatives NYX Professional Makeup

Tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for dry skin, with full coverage.

  • 1 match has no skin type listed and is not shown.

Closest shade match: TIRTIR Mask Fit AI Filter Cushion 37N PEANUT ALMOND

The equivalent shade: scored on colour, depth and undertone only.

Shade match
95out of 100
Colour
98
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$25Ulta BeautyUlta Beauty
Costs $10.03 more

Your shade $14.97 at Walmart · product price; shade not separately priced

Closest overall alternative: bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Medium Deep 45 Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
85out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
91
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Best price
$42SephoraSephora
Costs $27.03 more

Your shade $14.97 at Walmart

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $12.99Ulta BeautyUlta Beauty$1.98 less (13%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    50
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Full rather than buildable coverage

    Medium confidence· Digital match

    View match
  2. #4 · KimChi Chic Beauty

    A Really Good Foundation

    117M
    Shade match 94
    $29Ulta BeautyUlta Beauty(product price)Costs $14.03 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims long-wearing

    Differences: Natural matte rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    90

    Looks identical · Natural matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural matte rather than matte finish · Full rather than buildable coverage

    Retailer shade note: Medium with Neutral Undertones

    Medium confidence· Digital match

    View match
  3. Shade match 91
    $14.95Ulta BeautyUlta Beauty$0.02 less (0%)

    Matches: Near-identical swatch colourSame matte finishAdds SPF 15

    Differences: Full rather than buildable coverageNot marketed for combination/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    91
    Wear & performance
    50
    Skin suitability
    30

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Full rather than buildable coverage · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $14.95Ulta BeautyUlta Beauty$0.02 less (0%)

    Matches: Near-identical swatch colourSame matte finishAdds SPF 15

    Differences: Full rather than buildable coverageNot marketed for combination/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    91
    Wear & performance
    50
    Skin suitability
    30

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Full rather than buildable coverage · Not marketed for combination/oily skin

    Medium confidence· Digital match

    View match
  5. #7 · KimChi Chic Beauty

    A Really Good Foundation

    119M
    Shade match 92
    $29Ulta BeautyUlta Beauty(product price)Costs $14.03 more

    Matches: Very close colourSame neutral undertoneClaims long-wearing

    Differences: Natural matte rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural matte rather than matte finish · Full rather than buildable coverage

    Retailer shade note: Medium/Tan with Neutral Undertones

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $14.50Ulta BeautyUlta Beauty$0.47 less (3%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Full rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Full rather than buildable coverage

    Retailer shade note: medium shade with warm undertones

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $14.50Ulta BeautyUlta Beauty$0.47 less (3%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Full rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Full rather than buildable coverage

    Medium confidence· Digital match

    View match
  8. #10 · KimChi Chic Beauty

    A Really Good Foundation

    122MD
    Shade match 91
    $29Ulta BeautyUlta Beauty(product price)Costs $14.03 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Claims long-wearing

    Differences: Natural matte rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural matte rather than matte finish · Full rather than buildable coverage

    Retailer shade note: Medium/Tan with Warm Yellow Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 22 Medium (Tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    410N

    Rare Beauty Liquid Touch Brightening Concealer, shade 410N

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $24

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    35.5 Rich

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 35.5 Rich

    • Looks identical
    • Tan · Warm undertone

    $30

  3. Clinique Even Better All-Over Concealer + Eraser

    WN 118 Amber

    Clinique Even Better All-Over Concealer + Eraser, shade WN 118 Amber

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $22

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5N

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $38

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    15NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $30

  6. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Very close colour
    • Medium tan · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

TIRTIR Mask Fit AI Filter Cushion in 37N PEANUT ALMOND, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 22 Medium. Every attribute compared, with its share of the score.

ComparedYour shade22 MediumClosest shade match37N PEANUT ALMONDScore
Shade match55% of overall95
Colour98#b68159#b5825aLooks identicalColour difference 0.6 (0 is identical)
Depth100TanMedium tanCloseDepth difference: 0.3
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 81/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To TIRTIR Mask Fit AI Filter Cushion in 37N PEANUT ALMOND.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listListed (fragrance)
Drying alcoholNo ingredient listListed (alcohol denat.)
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Medium Deep 45 Warm, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 22 Medium. Every attribute compared, with its share of the score.

ComparedYour shade22 MediumClosest overall alternativeMedium Deep 45 WarmScore
Shade match55% of overall95
Colour98#b68159#b8835bLooks identicalColour difference 0.7 (0 is identical)
Depth98TanMedium tanCloseDepth difference: 1.1
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 85/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation in Medium Deep 45 Warm.

Same or better

  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same matte finish
  • Full rather than buildable coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listPowder-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy

Closest shade match

TIRTIR Mask Fit AI Filter Cushion 37N PEANUT ALMOND

Match price
$25Ulta BeautyUlta Beauty
Costs $10.03 more

Your shade $14.97 at Walmart · product price; shade not separately priced

Closest overall alternative

bareMinerals BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation Medium Deep 45 Warm

Best price
$42SephoraSephora
Costs $27.03 more

Your shade $14.97 at Walmart

SephoraView at Sephora

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.