Make 'EM Wonder, 24H Soft Matte Foundation 31 Maple dupes and alternatives NYX Professional Makeup
Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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2 of 30 matches
Only showing matches made for sensitive skin, with buildable coverage, without talc or alcohol denat.
Closest shade match: Tarte Timeless Hydrating Foundation 53S Deep Sand
The equivalent shade: scored on colour, depth and undertone only.
31 MapleChange shade
- Fair Porcelain
- Fair
- Cool Porcelain
- Fair Ivory
- Light
- Light Ivory
- Golden Light
- Golden Caramel
- Golden
- Honey
- Deep Rich
- Deep Truffle
- Deep Ebony
- 15 Buff
- 32 Cappuccino
- 20 Classic Tan
- 39 Cocoa
- 22 Medium
- 16 Natural Beige
- 29 Warm Pecan
- 36 Warm Rich
- 41 Warm Walnut
- 11 Classic Ivory
- 13 Light Sand
- 34 Mahogany
- 12 Natural
- 45 Rich Cocoa
- 27 True Caramel
- 17 Medium Olive
- 8 Vanilla
- 21 Neutral Tan
- 31 Maplecurrent shade
- 09 Light Nude
- 30 Light Nutmeg
- 33 Sienna
- 40 Walnut
- 42 Deep Walnut
- 44 Rich Espresso
- 01 Pale
- 10 Nude
- 14 True Beige
- 19 Warm Beige
- 25 Warm Honey
- 35 Soft Mocha
- CAPUCCINO 32
- Cinnamon
- Cool Porcelai
- Golden Carame
- Shade match
- 95out of 100
- Colour
- 93
- Depth
- 98
- Undertone
- 100
Ulta BeautyYour shade $11.11 at Walmart · product price; shade not separately priced
Where to buy 53S Deep Sand
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyClosest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Dark 25
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
31 MapleChange shade
- Fair Porcelain
- Fair
- Cool Porcelain
- Fair Ivory
- Light
- Light Ivory
- Golden Light
- Golden Caramel
- Golden
- Honey
- Deep Rich
- Deep Truffle
- Deep Ebony
- 15 Buff
- 32 Cappuccino
- 20 Classic Tan
- 39 Cocoa
- 22 Medium
- 16 Natural Beige
- 29 Warm Pecan
- 36 Warm Rich
- 41 Warm Walnut
- 11 Classic Ivory
- 13 Light Sand
- 34 Mahogany
- 12 Natural
- 45 Rich Cocoa
- 27 True Caramel
- 17 Medium Olive
- 8 Vanilla
- 21 Neutral Tan
- 31 Maplecurrent shade
- 09 Light Nude
- 30 Light Nutmeg
- 33 Sienna
- 40 Walnut
- 42 Deep Walnut
- 44 Rich Espresso
- 01 Pale
- 10 Nude
- 14 True Beige
- 19 Warm Beige
- 25 Warm Honey
- 35 Soft Mocha
- CAPUCCINO 32
- Cinnamon
- Cool Porcelai
- Golden Carame
- Overall match
- 84out of 100
- Shade (Shade match)
- 94
- Finish (Finish & visual result)
- 89
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 84
Ulta BeautyYour shade $11.11 at Walmart · product price; shade not separately priced
Where to buy Golden Dark 25
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta Beauty
Macy's$39.50View at Macy'sLooking for a concealer in your shade?
The closest shade to NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation 31 Maple (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Café
14.5 Deep
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep
- Very close colour
- Deep tan · Neutral · neutral golden undertone
$36
147.5
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 147.5
- Close colour
- Deep tan · Neutral undertone
$12.99
6N
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6N
- Close colour
- Deep tan · Neutral undertone
$38
N9
L'Oréal Paris True Match Radiant Serum Concealer, shade N9
- Close colour
- Deep tan · Neutral undertone
$16.99
Butterscotch 7.5 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden
- Looks identical
- Deep tan · Warm · golden undertone
$31
View at Sephora
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Tarte Timeless Hydrating Foundation in 53S Deep Sand, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 31 Maple. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tarte Timeless Hydrating Foundation in 53S Deep Sand.
Same or better
- Very close colour
- Same neutral undertone
- Same buildable coverage
- Claims a blurring effect
- Claims 12-hour wear
- Claims a lightweight feel
Different
- Natural finish instead of matte
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Why the closest overall alternative works
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Dark 25, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 31 Maple. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Dark 25.
Same or better
- Very close colour
- Same neutral undertone
- Same matte finish
- Same buildable coverage
- Claims a blurring effect
- Claims not settling into lines
- Claims a lightweight feel
- Adds SPF 15
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Tarte Timeless Hydrating Foundation 53S Deep Sand
Ulta BeautyYour shade $11.11 at Walmart · product price; shade not separately priced
Closest overall alternative
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Dark 25
Ulta BeautyYour shade $11.11 at Walmart · product price; shade not separately priced
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.