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Make 'EM Wonder, 24H Soft Matte Foundation Light dupes and alternatives NYX Professional Makeup

Light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without silicones.

  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 2C1 Ecru

The equivalent shade and the most similar foundation overall.

Overall match
80out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
70
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$54SephoraSephora
Costs $38 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $69SephoraSephoraCosts $53 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    67

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: light rosy

    Medium confidence· Digital match

    View match
  2. #3 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light+ Cool 180
    Shade match 95
    $45SephoraSephoraCosts $29 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: Light+ with cool pink undertones

    Medium confidence· Digital match

    View match
  3. #4 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NP 6
    Shade match 94
    $51.50Ulta BeautyUlta Beauty(product price)Costs $35.50 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishLight rather than buildable coverage

    Score details
    Shade match
    94
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Light rather than buildable coverage

    Retailer shade note: Pink

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $49SephoraSephoraCosts $33 more

    Matches: Very close colourSame cool undertoneClaims long-wearing

    Differences: Radiant rather than matte finishLight rather than buildable coverageNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    43
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Radiant rather than matte finish · Light rather than buildable coverage · Not marketed for oily skin

    Retailer shade note: Light with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation Light (Light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Marmalade 3.3 Beige

    • Looks identical
    • Light · Cool · pink undertone

    $31

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

  3. Rare Beauty Liquid Touch Brightening Concealer

    220C

    Rare Beauty Liquid Touch Brightening Concealer, shade 220C

    • Very close colour
    • Light · Cool undertone

    $24

  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Rose

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Rose

    • Very close colour
    • Light · Cool · pink undertone

    $8

  5. NARS Radiant Creamy Concealer

    Honey

    NARS Radiant Creamy Concealer, shade Honey

    • Very close colour
    • Light · Cool undertone

    $36

  6. NARS Soft Matte Complete Concealer

    Honey

    NARS Soft Matte Complete Concealer, shade Honey

    • Very close colour
    • Light · Cool undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru, against NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Light. Every attribute compared, with its share of the score.

ComparedYour shadeLightClosest match2C1 EcruScore
Shade match55% of overall96
Colour94#f1b896#f6bb9cVery close colourColour difference 1.6 (0 is identical)
Depth97LightLightSameDepth difference: 1.9
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Combination, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​normal/​oily skin
Overall match 80/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 2C1 Ecru.

Same or better

  • Very close colour
  • Same cool undertone
  • Medium rather than buildable coverage
  • Claims a blurring effect
  • Claims 12-hour wear
  • Claims not settling into lines
  • Claims colour stability
  • Claims a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseNo ingredient listno silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy 2C1 Ecru

Best price
$54SephoraSephora
Costs $38 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.