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Multi-Use Sculpted Foundation and Concealer Stick Willow 3.00 C dupes and alternatives Ogee

Light medium · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: R.E.M. Beauty Sweetener Foundation light 10 nw

The equivalent shade: scored on colour, depth and undertone only.

The match
R.E.M. Beauty
light 10 nw
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Matte · Buildable coverage
Shade match
94out of 100
Colour
97
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$13 less (27%)

Your shade $48 at Sephora · product price; shade not separately priced

Closest overall alternative: Well People Skinforia Serum Foundation 16 Light Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Well People
16 Light Neutral
Depth and undertone: Light · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
86out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
91
Wear (Wear & performance)
100
Skin (Skin suitability)
90
Best price
$30TargetTarget
$18 less (38%)

Your shade $48 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$18 less (38%)

    Matches: Same natural finishBoth claim a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    80
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No blurring effect claimed

    Low confidence· Digital match

    View match
  2. #4 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 06
    Shade match 88
    $46.90Ulta BeautyUlta Beauty(product price)$1.10 less (2%)

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #5 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 67
    $30TargetTarget$18 less (38%)

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Slightly deeperBuildable rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    67
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly deeper · Buildable rather than medium coverage · No blurring effect claimed

    Low confidence· Digital match

    View match
  4. Shade match 89
    $15.99Ulta BeautyUlta Beauty(product price)$32.01 less (67%)

    Matches: Near-identical swatch colourBoth claim long-wearingClaims not settling into lines

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    64
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ogee Multi-Use Sculpted Foundation and Concealer Stick Willow 3.00 C (Light medium · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Drift 3.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Drift 3.8

    • Very close colour
    • Light medium · Warm · peach undertone

    $39

  2. CoverGirl TruBlend Undercover Concealer

    Warm Nude

    CoverGirl TruBlend Undercover Concealer, shade Warm Nude

    • Close colour
    • Light medium · Warm undertone

    $12.99

  3. Dior Forever Skin Correct Full-Coverage Concealer

    3 Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3 Warm Peach

    • Close colour
    • Light · Warm · peach undertone

    $42

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Close colour
    • Light medium · Warm undertone

    $12.99

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3.9

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3.9

    • Close colour
    • Light · Warm · peach undertone

    $42

  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N18

    • Very close colour
    • Light · Neutral undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

R.E.M. Beauty Sweetener Foundation in light 10 nw, against Ogee Multi-Use Sculpted Foundation and Concealer Stick in Willow 3.00 C. Every attribute compared, with its share of the score.

ComparedYour shadeWillow 3.00 CClosest shade matchlight 10 nwScore
Shade match55% of overall94
Colour97#edaf8b#e9ad8cLooks identicalColour difference 1.1 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.3
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone85Warm · peachNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall33
Skin type33Normal, dry, combinationCombinationBoth marketed for combination skin
Overall match 78/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in light 10 nw.

Same or better

  • $13 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Buildable rather than medium coverage
  • Both claim a blurring effect
  • Claims not settling into lines

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim a lightweight feel
  • Not marketed for normal/dry skin

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone none vs high

Why the closest overall alternative works

Well People Skinforia Serum Foundation in 16 Light Neutral, against Ogee Multi-Use Sculpted Foundation and Concealer Stick in Willow 3.00 C. Every attribute compared, with its share of the score.

ComparedYour shadeWillow 3.00 CClosest overall alternative16 Light NeutralScore
Shade match55% of overall80
Colournot comparable#edaf8bNo swatchNot comparedNo swatch colour on one side
Depth92Light mediumLightCloseDepth difference: 3.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone65Warm · peachNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, dry, combinationCombination, dry, normal, oilyBoth marketed for normal/​dry/​combination skin
Overall match 86/100Shade match 80/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 16 Light Neutral.

Same or better

  • $18 less
  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Neutral rather than warm undertone
  • No blurring effect claimed

Not compared

  • Colour not compared: swatch data missing

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs none

Where to buy

Closest shade match

R.E.M. Beauty Sweetener Foundation light 10 nw

Match price
$35Ulta BeautyUlta Beauty
$13 less (27%)

Your shade $48 at Sephora · product price; shade not separately priced

Closest overall alternative

Well People Skinforia Serum Foundation 16 Light Neutral

Best price
$30TargetTarget
$18 less (38%)

Your shade $48 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.