Beautler.Your beauty butler

Turn Up the Base Full Beat Waterproof Liquid Foundation Deepest 25 R dupes and alternatives ONE/SIZE

Rich deep · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Finish

Formulation

Preferences

Avoid an ingredient

Sort

8 of 31

Only showing matches with medium coverage, without alcohol denat.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty True to Myself Natural Matte Longwear Foundation 48 Deep Cool

The equivalent shade and the most similar foundation overall.

Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
82
Wear (Wear & performance)
63
Skin (Skin suitability)
70
Shade match
95out of 100
Colour
91
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $20.01 more

Your shade $17.99 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 83
    $46SephoraSephoraCosts $28.01 more

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: mid deep to rich - neutral, slightly warm

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Complexion Crush Foundation

    Very Deep Cool
    Shade match 78
    $16Ulta BeautyUlta Beauty(product price)$1.99 less (11%)

    Matches: Same cool undertoneSame matte finishClaims a skin-like finish

    Differences: Medium rather than full coverageNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    82
    Wear & performance
    60
    Skin suitability
    68

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  3. Shade match 77
    $46SephoraSephoraCosts $28.01 more

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    77
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin

    Retailer shade note: dark deep to rich - neutral, slightly warm

    Medium confidence· Digital match

    View match
  4. #5 · Hourglass

    Ambient Soft Glow Foundation

    16.5
    Shade match 72
    $60SephoraSephoraCosts $42.01 more

    Matches: Both claim a blurring effectBoth claim long-wearingClaims transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    72
    Finish & visual result
    73
    Wear & performance
    82
    Skin suitability
    68

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 76
    $49SephoraSephoraCosts $31.01 more

    Matches: Same cool undertoneBoth claim a blurring effectBoth claim long-wearing

    Differences: Noticeably different swatch colourNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for very deep skin with cool undertones

    Medium confidence· Digital match

    View match
  6. Shade match 70
    $49SephoraSephoraCosts $31.01 more

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    70
    Finish & visual result
    66
    Wear & performance
    100
    Skin suitability
    0

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for very deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  7. #8 · Natasha Denona

    HY-GLAM Powder Foundation

    NP16
    Shade match 73
    $55Ulta BeautyUlta Beauty(product price)Costs $37.01 more

    Matches: Same matte finishClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    73
    Finish & visual result
    82
    Wear & performance
    60
    Skin suitability
    0

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Not marketed for sensitive skin

    Retailer shade note: deep neutral

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation Deepest 25 R (Rich deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    28C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 28C

    • Close colour
    • Rich deep · Cool undertone

    $30

  2. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.5 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.5 Deep

    • Slight colour difference
    • Rich deep · Cool undertone

    $36

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Ganache

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Ganache

    • Close colour
    • Rich deep · Neutral undertone

    $36

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    445 Espresso

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 445 Espresso

    • Slight colour difference
    • Rich deep

    $15.99

  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    9N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 9N

    • Slight colour difference
    • Rich deep · Neutral undertone

    $38

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    190

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 190

    • Slight colour difference
    • Rich deep · Neutral undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 48 Deep Cool, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Deepest 25 R. Every attribute compared, with its share of the score.

ComparedYour shadeDeepest 25 RClosest match48 Deep CoolScore
Shade match55% of overall95
Colour91#491605#461b0bVery close colourColour difference 2.1 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.0
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Cool · rosyCool · blueClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity70Long-wearing8-hour wearSome differenceThe match claims 8-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall70
Skin type70SensitiveCombination, normal, oily, sensitiveBoth marketed for sensitive skin
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 48 Deep Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high

Where to buy 48 Deep Cool

Best price
$38SephoraSephora
Costs $20.01 more

Your shade $17.99 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.