Turn Up the Base Full Beat Waterproof Liquid Foundation Medium 30 R dupes and alternatives ONE/SIZE
Light · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
Finish
- Matte1
- Natural0
Formulation
- Liquid1
- Cream0
- Stick0
- Powder0
- Serum0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
SortSort byOverall match
1 of 30 matches
Only showing matches with full coverage, without dimethicone.
Closest shade matchClosest overall alternative: NARS Natural Matte Longwear Foundation PUNJAB
The equivalent shade and the most similar foundation overall.

Medium 30 RChange shade
- Dark Deep 55 R
- Fair 10 NR
- Fair 15 R
- Fair 20 R
- Fair 30 N
- Fair 40 NR
- Fair 50 NG
- Light 10 R
- Light 15 R
- Light 20 N
- Light 30 NG
- Light 35 N
- Light 40 G
- Light 50 NR
- Medium 10 N
- Medium 20 NR
- Medium 30 Rcurrent shade
- Medium 40 G
- Medium 45 NR
- Medium 50 G
- Medium 65 R
- Medium Dark 10 NG
- Medium Dark 20 R
- Medium Dark 35 NG
- Medium Dark 40 G
- Medium Dark 55 N
- Medium Dark 60 G
- Dark Deep 15 Go
- Dark Deep 25 N
- Dark Deep 35 NG
- Dark Deep 45 G
- Dark Deep 65 NR
- Deepest 15 NG
- Deepest 25 R
- Deepest 35 NG
- Deepest 45 N
- Deepest 55 NR
- Deepest 65 N

- Overall match
- 74out of 100
- Shade (Shade match)
- 71
- Finish (Finish & visual result)
- 100
- Wear (Wear & performance)
- 68
- Skin (Skin suitability)
- 0
- Shade match
- 71out of 100
- Colour
- 83
- Depth
- 97
- Undertone
- 25
Your shade $17.99 at Sephora
Where to buy PUNJAB
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation Medium 30 R (Light · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
W7
L'Oréal Paris True Match Radiant Serum Concealer, shade W7
- Looks identical
- Light · Cool undertone
$16.99

320
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 320
- Very close colour
- Light · Cool undertone
$30
6 Medium
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6 Medium
- Close colour
- Light · Cool undertone
$36
Toffee
Medium Beige
e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Beige
- Very close colour
- Light · Neutral undertone
$8
25.5 Medium Bronze
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze
- Close colour
- Light · Cool undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
NARS Natural Matte Longwear Foundation in PUNJAB, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Medium 30 R. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NARS Natural Matte Longwear Foundation in PUNJAB.
Same or better
- Same matte finish
- Same full coverage
- Both claim a blurring effect
- Claims transfer resistance
- Both claim a lightweight feel
Different
- Small colour difference on the swatch
- Slightly warmer undertone
- Not marketed for sensitive skin
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Where to buy PUNJAB
Your shade $17.99 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.