Medium · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
15 of 33 matches
Only showing matches with full coverage, without alcohol denat.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $17.99 at Sephora
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $6.01 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Not marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: medium, yellow undertone
Medium confidence· Digital match
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at Sephora
Ulta Beauty(product price)Costs $36.01 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Not marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: medium to dark w/ gold/peach/brown undertones
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $6.01 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: No blurring effect claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: for medium skin w/ warm undertones
Medium confidence· Digital match
Juvia's Place I Am Magic Velvety Matte Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta Beauty
AmazonSee price at AmazonView at AmazonUlta Beauty(product price)Costs $36.01 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Not marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: medium to dark w/ gold/brown undertones
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $37.01 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Not marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: MD2.3 - medium-deep with warm undertones
Medium confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sUlta Beautyfrom $55 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $36.01 moreMatches: Same matte finishSame full coverageBoth claim a blurring effect
Differences: Neutral rather than warm undertoneNot marketed for sensitive skin
Close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Not marketed for sensitive skin
Retailer shade note: medium neutral
Medium confidence· Digital match
Jane Iredale Beyond Matte Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta Beauty
CVS$1 less (6%)Matches: Very close colourSimilar undertone (neutral vs warm)Same matte finish
Differences: Not marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Not marketed for sensitive skin
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$8.93 · out of stockView at WalmartCVS$16.99View at CVSAmazonSee price at AmazonView at Amazon
Target$3.40 less (19%)Matches: Same matte finishSame full coverageBoth claim a blurring effect
Differences: Does not claim a lightweight feel
Colour not compared · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Does not claim a lightweight feel
Low confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Target$14.59View at TargetSephoraCosts $22.01 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: for medium to tan skin with warm yellow undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty(product price)Costs $27.01 moreMatches: Same warm undertoneSame matte finishSame full coverage
Differences: No blurring effect claimedContains drying alcohol
Close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No blurring effect claimed · Contains drying alcohol
Retailer shade note: for medium deep warm skin with a golden hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $45 · product priceView at Ulta BeautySephoraCosts $22.01 moreMatches: Very close colourSimilar undertone (neutral vs warm)Same matte finish
Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: warm neutral
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty(product price)$3 less (17%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly lighterNot marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Not marketed for sensitive skin
Medium confidence· Digital match
L'Oréal Paris Infallible Pro-Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$9.92View at WalmartUlta Beautyfrom $14.99 · product priceView at Ulta Beauty
Walgreens$16.99View at WalgreensCVS$16.99View at CVSAmazonSee price at AmazonView at AmazonSephoraCosts $21.01 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Olive rather than warm undertoneNot marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Olive rather than warm undertone · Not marketed for sensitive skin
Retailer shade note: medium beige with olive undertone for medium skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephoraCosts $37.01 moreMatches: Same matte finishSame full coverageBoth claim a blurring effect
Differences: Neutral rather than warm undertoneNot marketed for sensitive skin
Close colour · Matte · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Neutral rather than warm undertone · Not marketed for sensitive skin
Retailer shade note: MD2 - Medium-deep with neutral undertones
Medium confidence· Digital match
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sSephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyShowing 12 of 14 matches
The closest shade to ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation Medium 40 G (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
NC42
$30
Tone 7.5 W
$32
Maple 8.5
$39
Toasted Almond 5.3 Golden
$31
143
$12.99
WN 112 Ginger
$22
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Sephora Collection Best Skin Ever Matte Powder Foundation in 28.8Y Medium, against ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation in Medium 40 G. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Sephora Collection Best Skin Ever Matte Powder Foundation in 28.8Y Medium.
1 shared ingredient; weighted similarity 2%. Ingredients only affect results through the filters.
SephoraYour shade $17.99 at Sephora
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
