Beautler.Your beauty butler

Sweetener Foundation deep 9 w dupes and alternatives R.E.M. Beauty

Deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: e.l.f. Cosmetics Soft Glam Satin Foundation 55 Deep Warm

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$27 less (77%)

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: SUBTL. Beauty Stackable BB Powder Foundation Single Deepest 1W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
81
Wear (Wear & performance)
74
Skin (Skin suitability)
50
Match price
$24Ulta BeautyUlta Beauty
$11 less (31%)

Your shade $35 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Natasha Denona

    HY-GLAM Powder Foundation

    YN14
    Shade match 96
    $55Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep yellow

    Medium confidence· Digital match

    View match
  2. #4 · Natasha Denona

    HY-GLAM Powder Foundation

    P10
    Shade match 95
    $55Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep peach

    Medium confidence· Digital match

    View match
  3. #5 · Charlotte Tilbury

    Airbrush Flawless Foundation

    15 Warm
    Shade match 94
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  4. Shade match 96
    $69SephoraSephoraCosts $34 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep peach

    Medium confidence· Digital match

    View match
  5. #7 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    36W Remarkable
    Shade match 96
    $47SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match
  6. #8 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    32W Visionary
    Shade match 95
    $47SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match
  7. Shade match 94
    $39Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Both claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 95
    $44SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneClaims long-wearing

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: warm bronze

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W10 Warm Deep
    Shade match 97
    $13.99Ulta BeautyUlta Beauty(product price)$21.01 less (60%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    68

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  10. Shade match 94
    $44SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneClaims long-wearing

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  11. #13 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    25W
    Shade match 93
    $48SephoraSephoraCosts $13 more

    Matches: Very close colourSame warm undertoneClaims long-wearing

    Differences: Natural rather than matte finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: dark with warm undertone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to R.E.M. Beauty Sweetener Foundation deep 9 w (Deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Very close colour
    • Deep · Warm undertone

    $16.99

  2. NARS Soft Matte Complete Concealer

    Cacao

    NARS Soft Matte Complete Concealer, shade Cacao

    • Very close colour
    • Deep · Warm undertone

    $36

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4Y73

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4Y73

    • Very close colour
    • Deep · Warm · golden undertone

    $35

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW50

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW50

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Close colour
    • Very deep · Warm · golden undertone

    $36

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Mocha

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Mocha

    • Very close colour
    • Deep

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

e.l.f. Cosmetics Soft Glam Satin Foundation in 55 Deep Warm, against R.E.M. Beauty Sweetener Foundation in deep 9 w. Every attribute compared, with its share of the score.

ComparedYour shadedeep 9 wClosest shade match55 Deep WarmScore
Shade match55% of overall98
Colour97#7f4c2d#834e2eLooks identicalColour difference 1.0 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.5
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall70
Skin type70CombinationCombination, dry, normal, oilyBoth marketed for combination skin
Overall match 83/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Soft Glam Satin Foundation in 55 Deep Warm.

Same or better

  • $27 less
  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than buildable coverage
  • Claims long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Why the closest overall alternative works

SUBTL. Beauty Stackable BB Powder Foundation Single in Deepest 1W, against R.E.M. Beauty Sweetener Foundation in deep 9 w. Every attribute compared, with its share of the score.

ComparedYour shadedeep 9 wClosest overall alternativeDeepest 1WScore
Shade match55% of overall95
Colour92#7f4c2d#854c2fVery close colourColour difference 2.0 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.2
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared74
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50CombinationNot publishedSkin-type suitability not published for one product
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To SUBTL. Beauty Stackable BB Powder Foundation Single in Deepest 1W.

Same or better

  • $11 less
  • Very close colour
  • Same warm undertone
  • Medium rather than buildable coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Natural finish instead of matte

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

e.l.f. Cosmetics Soft Glam Satin Foundation 55 Deep Warm

Match price
$8Ulta BeautyUlta Beauty
$27 less (77%)

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

SUBTL. Beauty Stackable BB Powder Foundation Single Deepest 1W

Match price
$24Ulta BeautyUlta Beauty
$11 less (31%)

Your shade $35 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.