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Liquid Touch Brightening Concealer 470C dupes and alternatives Rare Beauty

Tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free4No drying alcohol4Vegan2Cruelty-free2Oil-free0With SPF0Mineral0

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4 of 30

Only showing matches with medium coverage, without dimethicone.

  • 5 matches have no coverage listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden

The equivalent shade and the most similar concealer overall.

Your shade
Rare Beauty
470CChange shade
Depth and undertone: Tan · Cool
Finish and coverage: Radiant · Medium coverage
The match
NYX Professional Makeup
Deep Golden
Depth and undertone: Tan · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
74out of 100
Shade (Shade match)
72
Finish (Finish & visual result)
82
Wear (Wear & performance)
72
Skin (Skin suitability)
50
Shade match
72out of 100
Colour
85
Depth
99
Undertone
25
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$12 less (50%)

Your shade $24 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Caramel
    Shade match 64
    $12Ulta BeautyUlta Beauty$12 less (50%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly lighterNeutral rather than cool undertone

    Score details
    Shade match
    64
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    50

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim

    Medium confidence· Digital match

    View match
  2. #3 · Armani Beauty

    Luminous Silk Hydrating Face and Under-Eye Concealer

    10
    Shade match 40
    $42SephoraSephoraCosts $18 more

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Described as deep, yours as medium tanSlightly warmer undertoneDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Described as deep, yours as medium tan · Slightly warmer undertone · Does not claim not settling into lines

    Retailer shade note: deep with golden undertone

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match
  3. #4 · Armani Beauty

    Luminous Silk Hydrating Face and Under-Eye Concealer

    11.75
    Shade match 40
    $42SephoraSephoraCosts $18 more

    Matches: Same cool undertoneSame radiant finishSame medium coverage

    Differences: Slightly deeperDescribed as deep, yours as medium tanDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Described as deep, yours as medium tan · Does not claim not settling into lines

    Retailer shade note: deep, pink

    Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as medium tan

    View match

Looking for a foundation in your shade?

The closest shade to Rare Beauty Liquid Touch Brightening Concealer 470C (Tan · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BR122

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BR122

    • Very close colour
    • Deep tan · Cool · rosy undertone

    $69

    Ulta BeautyView at Ulta Beauty
  2. Ulta Beauty Collection Adjustable Coverage Powder Foundation

    Tan Dark Cool

    Ulta Beauty Collection Adjustable Coverage Powder Foundation, shade Tan Dark Cool

    • Very close colour
    • Tan · Cool undertone

    $16

    Ulta BeautyView at Ulta Beauty
  3. Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear

    BR122

    Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear, shade BR122

    • Very close colour
    • Tan · Cool · rosy undertone

    $69

    Ulta BeautyView at Ulta Beauty
  4. Makeup By Mario SurrealSkin Luminous Hydrating Foundation

    19C

    Makeup By Mario SurrealSkin Luminous Hydrating Foundation, shade 19C

    • Very close colour
    • Deep tan · Cool undertone

    $48

    SephoraView at Sephora
  5. Makeup By Mario SurrealSkin Natural Finish Foundation

    19 C

    Makeup By Mario SurrealSkin Natural Finish Foundation, shade 19 C

    • Very close colour
    • Deep tan · Cool undertone

    $48

    SephoraView at Sephora
  6. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Tan 19

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Tan 19

    • Very close colour
    • Tan · Cool undertone

    $39.50

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden, against Rare Beauty Liquid Touch Brightening Concealer in 470C. Every attribute compared, with its share of the score.

ComparedYour shade470CClosest matchDeep GoldenScore
Shade match55% of overall72
Colour85#ab7152#aa734cClose colourColour difference 3.0 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone25CoolWarm · goldenDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared82
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Oily, dry, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 74/100Shade match 72/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden.

Same or better

  • $12 less
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Slightly warmer undertone
  • Natural finish instead of radiant
  • No long-wear claim

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate
View full match

Where to buy Deep Golden

Match price
$12Ulta BeautyUlta Beauty
$12 less (50%)

Your shade $24 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.