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Liquid Touch Brightening Concealer 540C dupes and alternatives Rare Beauty

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, with a natural finish.

  • 5 matches have no coverage listed and are not shown.

Closest shade match: Laura Mercier Real Flawless Weightless Perfecting Serum Concealer 6C1

The equivalent shade: scored on colour, depth and undertone only.

The match
Laura Mercier
6C1
Depth and undertone: Deep · Cool
Finish and coverage: Natural · Medium coverage
Shade match
68out of 100
Colour
46
Depth
100
Undertone
100
Best price
$34SephoraSephora
Costs $10 more

Your shade $24 at Sephora

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Mocha
    Shade match 62
    $12Ulta BeautyUlta Beauty(product price)$12 less (50%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    62
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    50

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · No long-wear claim

    Medium confidence· Digital match

    View match
  2. #3 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Rich
    Shade match 54
    $12Ulta BeautyUlta Beauty(product price)$12 less (50%)

    Matches: Same medium coverageBoth claim a skin-like finishBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly deeperNatural rather than radiant finish

    Score details
    Shade match
    54
    Finish & visual result
    82
    Wear & performance
    72
    Skin suitability
    50

    Visibly different colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · No long-wear claim

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Rare Beauty Liquid Touch Brightening Concealer 540C (Deep · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

Closest foundations

  1. Ulta Beauty Collection Adjustable Coverage Powder Foundation

    Very Deep Cool

    Ulta Beauty Collection Adjustable Coverage Powder Foundation, shade Very Deep Cool

    • Very close colour
    • Deep · Cool undertone

    $16

  2. Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint

    270 P

    Sephora Collection Reveal The Real 12HR Soft Radiant Skin Tint, shade 270 P

    • Very close colour
    • Deep · Cool · pink undertone

    $24

  3. Rabanne Fresh Touch 24H Radiant Foundation

    60C

    Rabanne Fresh Touch 24H Radiant Foundation, shade 60C

    • Very close colour
    • Deep · Cool undertone

    $42

  4. Ogee Multi-Use Sculpted Foundation and Concealer Stick

    Acacia 12.25 N

    Ogee Multi-Use Sculpted Foundation and Concealer Stick, shade Acacia 12.25 N

    • Very close colour
    • Deep · Cool undertone

    $48

  5. Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation

    42C Deep Cacao

    Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation, shade 42C Deep Cacao

    • Close colour
    • Deep · Cool undertone

    $32

  6. Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation

    375 Soft Matte

    Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation, shade 375 Soft Matte

    • Close colour
    • Deep · Cool undertone

    $11.98

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 6C1, against Rare Beauty Liquid Touch Brightening Concealer in 540C. Every attribute compared, with its share of the score.

ComparedYour shade540CClosest shade match6C1Score
Shade match55% of overall68
Colour46#855549#934e2fSlight colour differenceColour difference 7.9 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.2
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Oily, dry, combination, normalDry, normal, combination, oily, sensitiveBoth marketed for oily/​dry/​combination/​normal skin
Overall match 72/100Shade match 68/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 6C1.

Same or better

  • Same cool undertone
  • Same medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Visible colour difference
  • Natural finish instead of radiant
  • No skin-like finish claimed

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Where to buy 6C1

Best price
$34SephoraSephora
Costs $10 more

Your shade $24 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.