Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
No match is close enough in colour to recommend as an overall alternative (shade match under 70).
More matches
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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Same radiant finish· Same medium coverage
Differences: Noticeably different swatch colour· Slightly lighter· No long-wear claim
Score details
Shade match
56
Finish & visual result
100
Wear & performance
40
Skin suitability
75
Visibly different colour · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin
Matches: Same neutral undertone· Same radiant finish· Same medium coverage
Differences: Noticeably different swatch colour· Slightly deeper· No long-wear claim
Score details
Shade match
55
Finish & visual result
100
Wear & performance
40
Skin suitability
75
Visibly different colour · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin
Retailer shade note: deep with neutral red undertones
Matches: Same neutral undertone· Same medium coverage· Claims a blurring effect
Differences: Noticeably different swatch colour· Slightly deeper· Natural rather than radiant finish
Score details
Shade match
56
Finish & visual result
64
Wear & performance
82
Skin suitability
75
Visibly different colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Natural rather than radiant finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination skin
Matches: Same medium coverage· Claims a blurring effect· Both claim long-wearing
Differences: Noticeably different swatch colour· Slightly deeper· Slightly warmer undertone
Score details
Shade match
51
Finish & visual result
64
Wear & performance
82
Skin suitability
75
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Slightly warmer undertone · Natural rather than radiant finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination skin
Matches: Similar undertone (cool vs neutral)· Same medium coverage· Claims a blurring effect
Differences: Noticeably different swatch colour· Slightly deeper· Matte rather than radiant finish
Score details
Shade match
57
Finish & visual result
48
Wear & performance
86
Skin suitability
46
Visibly different colour · Matte · Medium coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Noticeably different swatch colour · Slightly deeper · Matte rather than radiant finish · No skin-like finish claimed · Not marketed for oily/normal skin
The closest shade to Rare Beauty Liquid Touch Brightening Concealer 550C (Deep · Neutral · neutral pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 15, against Rare Beauty Liquid Touch Brightening Concealer in 550C. Every attribute compared, with its share of the score.
ComparedYour shade550CClosest shade match15How they compareScore
Shade match55% of overall65
Colour60%50#7e504d#754a38Slight colour differenceColour difference 7.5 (0 is identical)
Depth15%90DeepDeepSameDepth difference: 4.6
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type100%50Oily, dry, combination, normalNot publishedSkin-type suitability not published for one product
Overall match 73/100Shade match 65/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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