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Conceal & Define Soft Matte Full Coverage Foundation F13.7NW dupes and alternatives Revolution Beauty

Deep · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: IT Cosmetics CC+ Cream Natural Matte Foundation Deep Honey

The equivalent shade: scored on colour, depth and undertone only.

The match
IT Cosmetics
Deep Honey
Depth and undertone: Deep · Warm
Finish and coverage: Matte · Full coverage
Shade match
85out of 100
Colour
91
Depth
98
Undertone
65
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $31 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 Beautiful Bronze

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
BLK/OPL
Beautiful Bronze
Depth and undertone: Deep
Finish and coverage: Matte · Full coverage
Overall match
79out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
100
Wear (Wear & performance)
50
Skin (Skin suitability)
40
Best price
$14.95Ulta BeautyUlta Beauty
Costs $6.95 more

Your shade $8 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Super Stay Lumi-Matte Foundation

    375
    Shade match 77
    $15.99Ulta BeautyUlta Beauty(product price)Costs $7.99 more

    Matches: Same matte finishSame full coverageClaims 30-hour wear

    Differences: Slightly deeperSlightly cooler undertoneContains drying alcohol

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Contains drying alcohol

    Retailer shade note: neutral cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 80
    $49Ulta BeautyUlta Beauty(product price)Costs $41 more

    Matches: Same matte finishSame full coverageClaims 24-hour wear

    Differences: Slightly warmer undertoneNot marketed for combination/sensitive skin

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/sensitive skin

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 81
    $14.50Ulta BeautyUlta Beauty(product price)Costs $6.50 more

    Matches: Same matte finishSame full coverageClaims a blurring effect

    Differences: Slightly lighter

    Score details
    Shade match
    81
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter

    Medium confidence· Digital match

    View match
  4. #6 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F16.7NW
    Shade match 83
    $14Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 60% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage

    Retailer shade note: dark or deep skin tones with a neutral warm undertone

    Medium confidence· Digital match

    View match
  5. #7 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW47
    Shade match 79
    $39SephoraSephoraCosts $31 more

    Matches: Same matte finishSame full coverageClaims 24-hour wear

    Differences: Slightly warmer undertoneNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/dry/sensitive skin

    Retailer shade note: very deep with soft warm red undertones

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    113 Brown Suede
    Shade match 83
    $9.92WalmartWalmartCosts $1.92 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  7. Shade match 82
    $39.50Ulta BeautyUlta Beauty(product price)Costs $31.50 more

    Matches: Same matte finishClaims not settling into linesClaims a lightweight feel

    Differences: Slightly lighterNeutral rather than olive undertoneMedium rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly lighter · Neutral rather than olive undertone · Medium rather than full coverage · Not marketed for dry/normal/sensitive skin

    Retailer shade note: deepest skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 84
    $53SephoraSephoraCosts $45 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneNot marketed for combination/dry skinContains drying alcohol

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Deep with Golden Undertones

    Medium confidence· Digital match

    View match
  9. #11 · Maybelline

    Fit Me Matte + Poreless Foundation

    Deep Bronze 370
    Shade match 83
    $11.99Ulta BeautyUlta Beauty(product price)Costs $3.99 more

    Matches: Same matte finishClaims 12-hour wearClaims a lightweight feel

    Differences: Neutral rather than olive undertoneMedium rather than full coverageNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Medium rather than full coverage · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  10. #12 · TIRTIR

    Mask Fit AI Filter Cushion

    45W CHESTNUT
    Shade match 78
    $25Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly deeperSlightly warmer undertoneContains listed fragrance

    Score details
    Shade match
    78
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: deep with warm undertone

    Medium confidence· Digital match

    View match
  11. Shade match 81
    $14.95Ulta BeautyUlta BeautyCosts $6.95 more

    Matches: Same matte finishClaims long-wearing

    Differences: Slightly lighterMedium rather than full coverageNot marketed for combination/dry skin

    Score details
    Shade match
    81
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Medium rather than full coverage · Not marketed for combination/dry skin

    Medium confidence· Digital match

    View match
  12. #14 · Charlotte Tilbury

    Airbrush Flawless Foundation

    15 Warm
    Shade match 79
    $52SephoraSephoraCosts $44 more

    Matches: Same matte finishClaims a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than full coverageContains drying alcohol

    Score details
    Shade match
    79
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  13. Shade match 79
    $53SephoraSephoraCosts $45 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly lighterSlightly warmer undertoneNot marketed for combination/dry skin

    Score details
    Shade match
    79
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Deep with Golden Undertones

    Medium confidence· Digital match

    View match
  14. Shade match 79
    $53SephoraSephoraCosts $45 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly lighterSlightly warmer undertoneNot marketed for combination/dry skin

    Score details
    Shade match
    79
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Deep with Golden Undertones

    Medium confidence· Digital match

    View match
  15. #17 · R.E.M. Beauty

    Sweetener Foundation

    deep 9 w
    Shade match 81
    $35Ulta BeautyUlta Beauty(product price)Costs $27 more

    Matches: Same matte finishClaims a blurring effectClaims not settling into lines

    Differences: Slightly warmer undertoneBuildable rather than full coverageNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    20

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: deep to rich with warm undertones

    Medium confidence· Digital match

    View match
  16. #18 · Live Tinted

    HUESTICK Complexion Stick

    04 Medium/Dark
    Shade match 74
    $42Ulta BeautyUlta Beauty(product price)Costs $34 more

    Matches: Same matte finishSame full coverageClaims a skin-like finish

    Differences: Slightly cooler undertone

    Score details
    Shade match
    74
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: cool undertone

    Medium confidence· Digital match

    View match

Showing 12 of 16 matches

Looking for a concealer in your shade?

The closest shade to Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation F13.7NW (Deep · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4Y73

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4Y73

    • Very close colour
    • Deep · Warm · golden undertone

    $35

  2. Revlon ColorStay Skin Awaken Concealer

    Truffle

    Revlon ColorStay Skin Awaken Concealer, shade Truffle

    • Close colour
    • Deep

    $14.99

  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Mocha

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Mocha

    • Close colour
    • Deep

    $12

  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Deep 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Deep 4

    • Close colour
    • Deep · Neutral undertone

    $22

  5. Rare Beauty Liquid Touch Brightening Concealer

    520W

    Rare Beauty Liquid Touch Brightening Concealer, shade 520W

    • Close colour
    • Deep · Warm · golden undertone

    $24

  6. L'Oréal Paris True Match Radiant Serum Concealer

    N11

    L'Oréal Paris True Match Radiant Serum Concealer, shade N11

    • Close colour
    • Deep · Neutral undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Natural Matte Foundation in Deep Honey, against Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F13.7NW. Every attribute compared, with its share of the score.

ComparedYour shadeF13.7NWClosest shade matchDeep HoneyScore
Shade match55% of overall85
Colour91#794d28#804d22Very close colourColour difference 2.2 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.2
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone65OliveWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveCombination, oilyBoth marketed for combination/​oily skin
Overall match 79/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Natural Matte Foundation in Deep Honey.

Same or better

  • Very close colour
  • Same matte finish
  • Same full coverage
  • Claims a blurring effect
  • Adds SPF 40

Different

  • Slightly warmer undertone
  • Not marketed for dry/normal/sensitive skin

Ingredients (information only, not scored)

15 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 40
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 in Beautiful Bronze, against Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F13.7NW. Every attribute compared, with its share of the score.

ComparedYour shadeF13.7NWClosest overall alternativeBeautiful BronzeScore
Shade match55% of overall81
Colour83#794d28#825534Close colourColour difference 3.3 (0 is identical)
Depth89DeepDeepSameDepth difference: 4.8
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70OliveUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall40
Skin type40Combination, dry, normal, oily, sensitiveDry, normalBoth marketed for dry/​normal skin
Overall match 79/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 in Beautiful Bronze.

Same or better

  • Same matte finish
  • Same full coverage
  • Adds SPF 15

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Not marketed for combination/oily/sensitive skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs unknown-based; silicone high vs high

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Natural Matte Foundation Deep Honey

Best price
$39SephoraSephora
Costs $31 more

Your shade $8 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 Beautiful Bronze

Best price
$14.95Ulta BeautyUlta Beauty
Costs $6.95 more

Your shade $8 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.