Conceal & Define Soft Matte Full Coverage Foundation F9.7W dupes and alternatives Revolution Beauty
Medium light · Olive undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
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2 of 32 matches
Only showing matches with full coverage, without talc or silicones.
Closest shade match: Polite Society More Than a Pretty Face Skin-Caring Foundation Medium Tan Warm
The equivalent shade: scored on colour, depth and undertone only.
F9.7WChange shade
- Shade match
- 97out of 100
- Colour
- 94
- Depth
- 100
- Undertone
- 100
Your shade $8 at Ulta Beauty · product price; shade not separately priced
Where to buy Medium Tan Warm
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: NARS Natural Matte Longwear Foundation SYRACUSE
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
F9.7WChange shade

- Overall match
- 80out of 100
- Shade (Shade match)
- 89
- Finish (Finish & visual result)
- 89
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 60
Your shade $8 at Ulta Beauty
Where to buy SYRACUSE
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation F9.7W (Medium light · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
NC37
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC37
- Looks identical
- Medium light · Neutral · neutral golden undertone
$30

Walnut

Tone 6.5 O
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.5 O
- Close colour
- Medium light · Olive · neutral olive undertone
$32
385 Amber
L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 385 Amber
- Very close colour
- Medium light
$15.99
WN 98 Cream Caramel
Clinique Even Better All-Over Concealer + Eraser, shade WN 98 Cream Caramel
- Very close colour
- Medium light · Neutral · neutral golden undertone
$22

Warm Beige
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Warm Beige
- Very close colour
- Medium light · Neutral undertone
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Polite Society More Than a Pretty Face Skin-Caring Foundation in Medium Tan Warm, against Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F9.7W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Polite Society More Than a Pretty Face Skin-Caring Foundation in Medium Tan Warm.
Same or better
- Very close colour
- Same olive undertone
- Same full coverage
- Claims long-wearing
- Claims transfer resistance
- Claims colour stability
- Claims a lightweight feel
Different
- Radiant finish instead of matte
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.
Why the closest overall alternative works
NARS Natural Matte Longwear Foundation in SYRACUSE, against Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F9.7W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NARS Natural Matte Longwear Foundation in SYRACUSE.
Same or better
- Near-identical swatch colour
- Same matte finish
- Same full coverage
- Claims a blurring effect
- Claims 24-hour wear
- Claims transfer resistance
- Claims a lightweight feel
Different
- Slightly warmer undertone
- Not marketed for dry/sensitive skin
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Polite Society More Than a Pretty Face Skin-Caring Foundation Medium Tan Warm
Your shade $8 at Ulta Beauty · product price; shade not separately priced
Closest overall alternative
NARS Natural Matte Longwear Foundation SYRACUSE
Your shade $8 at Ulta Beauty
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.