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Perfect Base Foundation Stick 20C Very Deep Cool dupes and alternatives Rude

Rich deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan1Cruelty-free1Oil-free0With SPF0Mineral1

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Only showing matches with medium coverage, in powder form, without talc.

  • 11 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Tarte Amazonian Clay Blurring Powder Foundation 61N Espresso Neutral

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Rude
20C Very Deep CoolChange shade
Depth and undertone: Rich deep · Cool
Finish and coverage: Light coverage
The match
Tarte
61N Espresso Neutral
Depth and undertone: Rich deep · Cool
Finish and coverage: Matte · Medium coverage
Shade match
94out of 100
Colour
91
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $31.25 more

Your shade $8.75 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Natasha Denona HY-GLAM Powder Foundation NP16

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Rude
20C Very Deep CoolChange shade
Depth and undertone: Rich deep · Cool
Finish and coverage: Light coverage
The match
Natasha Denona
NP16
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
83out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
72
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Match price
$55Ulta BeautyUlta Beauty
Costs $46.25 more

Your shade $8.75 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Rude Perfect Base Foundation Stick 20C Very Deep Cool (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    61N espresso neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral

    • Very close colour
    • Rich deep · Cool undertone

    $32

    SephoraView at Sephora
  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    30NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 30NC

    • Very close colour
    • Rich deep · Neutral · neutral pink undertone

    $30

    Ulta BeautyView at Ulta Beauty
  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6N1

    • Looks identical
    • Rich deep · Neutral undertone

    $34

    SephoraView at Sephora
  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Chocolate Chip 8.7 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Chocolate Chip 8.7 Red

    • Close colour
    • Rich deep · Cool undertone

    $31

    SephoraView at Sephora
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW65

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW65

    • Close colour
    • Rich deep · Cool undertone

    $30

    SephoraView at Sephora
  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Sable

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Sable

    • Close colour
    • Rich deep · Cool · rosy undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Amazonian Clay Blurring Powder Foundation in 61N Espresso Neutral, against Rude Perfect Base Foundation Stick in 20C Very Deep Cool. Every attribute compared, with its share of the score.

ComparedYour shade20C Very Deep CoolClosest shade match61N Espresso NeutralScore
Shade match55% of overall94
Colour91#4b291f#43251dVery close colourColour difference 2.2 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.1
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared87
Finishnot comparableNot listedMatteNot comparedFinish not listed for one product
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, combination, oilySkin-type suitability not published for one product
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 61N Espresso Neutral.

Same or better

  • Very close colour
  • Same cool undertone
  • Medium rather than light coverage
  • Both claim a blurring effect
  • Claims long-wearing

Different

  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listPowder-based, no silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap
View full match

Why the closest overall alternative works

Natasha Denona HY-GLAM Powder Foundation in NP16, against Rude Perfect Base Foundation Stick in 20C Very Deep Cool. Every attribute compared, with its share of the score.

ComparedYour shade20C Very Deep CoolClosest overall alternativeNP16Score
Shade match55% of overall86
Colour92#4b291f#472318Very close colourColour difference 2.0 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.1
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared72
Finishnot comparableNot listedMatteNot comparedFinish not listed for one product
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombinationSkin-type suitability not published for one product
Overall match 83/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Natasha Denona HY-GLAM Powder Foundation in NP16.

Same or better

  • Very close colour
  • Medium rather than light coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listPowder-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap
View full match

Where to buy

Closest shade match

Tarte Amazonian Clay Blurring Powder Foundation 61N Espresso Neutral

Best price
$40SephoraSephora
Costs $31.25 more

Your shade $8.75 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Natasha Denona HY-GLAM Powder Foundation NP16

Match price
$55Ulta BeautyUlta Beauty
Costs $46.25 more

Your shade $8.75 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.