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Best Skin Ever Matte Powder Foundation 24P Medium dupes and alternatives Sephora Collection

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol6Vegan4Cruelty-free4Oil-free2With SPF2Mineral2

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Only showing matches with full coverage, without talc.

Closest shade match: Lancôme Teint Idole Ultra Wear Natural Matte Foundation 325C

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Sephora Collection
24P MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Lancôme
325C
Depth and undertone: Light medium · Cool · rosy
Finish and coverage: Matte · Full coverage
Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$53SephoraSephora
Costs $29 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative: MAC Cosmetics Studio Fix Powder Plus Foundation NW30

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Sephora Collection
24P MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Matte · Full coverage
The match
MAC Cosmetics
NW30
Depth and undertone: Light medium · Cool · rosy
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
100
Wear (Wear & performance)
63
Skin (Skin suitability)
73
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $15 more

Your shade $24 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Medium 32 Cool
    Shade match 96
    $45Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No blurring effect claimedContains drying alcohol

    Score details
    Shade match
    96
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for medium cool skin with a subtle peach hue

    Medium confidence· Digital match

    View match
  2. #4 · BLK/OPL

    TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Light Tones
    Shade match 80
    $14.59TargetTarget$9.41 less (39%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    68

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  3. #5 · Revolution Beauty

    Conceal & Define Soft Matte Full Coverage Foundation

    F8C
    Shade match 96
    $8Ulta BeautyUlta Beauty(product price)$16 less (67%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No blurring effect claimedNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: No blurring effect claimed · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: medium or tan skin tones with a cool undertone

    Medium confidence· Digital match

    View match
  4. #6 · NARS

    Natural Matte Longwear Foundation

    SAHEL
    Shade match 77
    $55SephoraSephoraCosts $31 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertone

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone

    Retailer shade note: M2.5 - Medium with warm undertones, and a peach tone

    Medium confidence· Digital match

    View match
  5. #7 · Tarte

    Face Tape Full Coverage Foundation

    35H Medium Honey
    Shade match 78
    $42SephoraSephoraCosts $18 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneContains listed fragrance

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Contains listed fragrance

    Retailer shade note: medium skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  6. #8 · Tarte

    Face Tape Full Coverage Foundation

    36S Medium-Tan Sand
    Shade match 78
    $42Ulta BeautyUlta BeautyCosts $18 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneContains listed fragrance

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    73

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Contains listed fragrance

    Retailer shade note: medium to tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  7. #9 · Lancôme

    Teint Idole Ultra Wear Natural Matte Foundation

    310N
    Shade match 77
    $53SephoraSephoraCosts $29 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneContains drying alcohol

    Score details
    Shade match
    77
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Contains drying alcohol

    Retailer shade note: Medium with Peachy Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Sephora Collection Best Skin Ever Matte Powder Foundation 24P Medium (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    6 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6 Medium

    • Very close colour
    • Light · Cool undertone

    $36

    SephoraView at Sephora
  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    320

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 320

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 4

    • Close colour
    • Light medium · Cool · pink undertone

    $22

    SephoraView at Sephora
  5. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    6.5 Medium

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 6.5 Medium

    • Looks identical
    • Light medium · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2R28

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2R28

    • Close colour
    • Light medium · Cool undertone

    $35

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 325C, against Sephora Collection Best Skin Ever Matte Powder Foundation in 24P Medium. Every attribute compared, with its share of the score.

ComparedYour shade24P MediumClosest shade match325CScore
Shade match55% of overall98
Colour97#e8ae86#e7ab84Looks identicalColour difference 1.0 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.3
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73NormalNormal, oily, sensitiveBoth marketed for normal skin
Overall match 89/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 325C.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

MAC Cosmetics Studio Fix Powder Plus Foundation in NW30, against Sephora Collection Best Skin Ever Matte Powder Foundation in 24P Medium. Every attribute compared, with its share of the score.

ComparedYour shade24P MediumClosest overall alternativeNW30Score
Shade match55% of overall96
Colour93#e8ae86#e6b28aVery close colourColour difference 1.7 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.1
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared63
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73NormalNormal, combination, oilyBoth marketed for normal skin
Overall match 91/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Powder Plus Foundation in NW30.

Same or better

  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs moderate
View full match

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Natural Matte Foundation 325C

Best price
$53SephoraSephora
Costs $29 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative

MAC Cosmetics Studio Fix Powder Plus Foundation NW30

Best price
$39SephoraSephora
Costs $15 more

Your shade $24 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.