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Best Skin Ever Matte Powder Foundation 24P Medium dupes and alternatives Sephora Collection

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free0No drying alcohol2Vegan2Cruelty-free2Oil-free0With SPF0Mineral, applied. Remove

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Only showing matches with full coverage, mineral-based, without talc.

Closest shade matchClosest overall alternative: Tarte Face Tape Full Coverage Foundation 35H Medium Honey

The equivalent shade and the most similar foundation overall.

Your shade
Sephora Collection
24P MediumChange shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Tarte
35H Medium Honey
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Matte · Full coverage
Overall match
81out of 100
Shade (Shade match)
78
Finish (Finish & visual result)
100
Wear (Wear & performance)
61
Skin (Skin suitability)
73
Shade match
78out of 100
Colour
94
Depth
99
Undertone
25
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $18 more

Your shade $24 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Face Tape Full Coverage Foundation

    36S Medium-Tan Sand
    Shade match 78
    $42Ulta BeautyUlta BeautyCosts $18 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertoneContains listed fragrance

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    73

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Contains listed fragrance

    Retailer shade note: medium to tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Sephora Collection Best Skin Ever Matte Powder Foundation 24P Medium (Light medium · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    6 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6 Medium

    • Very close colour
    • Light · Cool undertone

    $36

    SephoraView at Sephora
  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    320

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 320

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 4

    • Close colour
    • Light medium · Cool · pink undertone

    $22

    SephoraView at Sephora
  5. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    6.5 Medium

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 6.5 Medium

    • Looks identical
    • Light medium · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2R28

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2R28

    • Close colour
    • Light medium · Cool undertone

    $35

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Face Tape Full Coverage Foundation in 35H Medium Honey, against Sephora Collection Best Skin Ever Matte Powder Foundation in 24P Medium. Every attribute compared, with its share of the score.

ComparedYour shade24P MediumClosest match35H Medium HoneyScore
Shade match55% of overall78
Colour94#e8ae86#e7ad80Very close colourColour difference 1.5 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.7
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone25Cool · pinkWarm · peachDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73NormalNormal, combination, oilyBoth marketed for normal skin
Overall match 81/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 35H Medium Honey.

Same or better

  • Very close colour
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Slightly warmer undertone
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Where to buy 35H Medium Honey

Best price
$42SephoraSephora
Costs $18 more

Your shade $24 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.