Best Skin Ever Liquid Foundation 30Y dupes and alternatives Sephora Collection
Deep tan · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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2 of 30 matches
Only showing matches with full coverage, without talc or dimethicone.
- 1 match has no ingredient list listed and is not shown.
Closest shade match: NARS Natural Matte Longwear Foundation ALEXANDRIA
The equivalent shade: scored on colour, depth and undertone only.


- Shade match
- 90out of 100
- Colour
- 97
- Depth
- 100
- Undertone
- 65
Your shade $24 at Sephora
Where to buy ALEXANDRIA
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Youthforia DATE NIGHT Skin Tint Serum Foundation 425
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

- Overall match
- 83out of 100
- Shade (Shade match)
- 83
- Finish (Finish & visual result)
- 91
- Wear (Wear & performance)
- 72
- Skin (Skin suitability)
- 84
Your shade $24 at Sephora
Where to buy 425
Youthforia DATE NIGHT Skin Tint Serum Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Sephora Collection Best Skin Ever Liquid Foundation 30Y (Deep tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Butterscotch 7.5 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden
- Looks identical
- Deep tan · Warm · golden undertone
$31
49W tan-deep warm
Tarte Shape Tape Full Coverage Matte Concealer, shade 49W tan-deep warm
- Very close colour
- Deep tan · Warm undertone
$32
N9
L'Oréal Paris True Match Radiant Serum Concealer, shade N9
- Very close colour
- Deep tan · Neutral undertone
$16.99
148
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148
- Very close colour
- Deep tan · Neutral undertone
$12.99
495 Suede W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 495 Suede W
- Close colour
- Deep tan · Warm · golden undertone
$32

Chocolat
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NARS Natural Matte Longwear Foundation in ALEXANDRIA, against Sephora Collection Best Skin Ever Liquid Foundation in 30Y. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NARS Natural Matte Longwear Foundation in ALEXANDRIA.
Same or better
- Near-identical swatch colour
- Full rather than medium coverage
- Claims a blurring effect
- Both claim transfer resistance
- Both claim a lightweight feel
Different
- Neutral rather than warm undertone
- Matte finish instead of natural
- Not marketed for dry skin
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Youthforia DATE NIGHT Skin Tint Serum Foundation in 425, against Sephora Collection Best Skin Ever Liquid Foundation in 30Y. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Youthforia DATE NIGHT Skin Tint Serum Foundation in 425.
Same or better
- Very close colour
- Same natural finish
- Full rather than medium coverage
- Both claim long-wearing
- Claims not settling into lines
- Both claim a lightweight feel
Different
- Neutral rather than warm undertone
- Does not claim transfer resistance
Ingredients (information only, not scored)
9 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
NARS Natural Matte Longwear Foundation ALEXANDRIA
Your shade $24 at Sephora
Closest overall alternative
Youthforia DATE NIGHT Skin Tint Serum Foundation 425
Your shade $24 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.