Best Skin Ever Liquid Foundation 30Y dupes and alternatives Sephora Collection
Deep tan · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Light0
- Medium2
- Full3
- Buildable1
Formulation
- Liquid2
- Powder0
- Serum0
Skin type
- Dry0
- Normal2
- Combination2
- Oily2
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance2
- Alcohol denat.1
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 30 matches
Only showing matches with medium coverage, with a matte finish, without talc.
- 1 match has no ingredient list listed and is not shown.
Closest shade match: Too Faced Born This Way Soft Matte Foundation Praline
The equivalent shade: scored on colour, depth and undertone only.


- Shade match
- 92out of 100
- Colour
- 88
- Depth
- 96
- Undertone
- 100
Your shade $24 at Sephora
Where to buy Praline
Too Faced Born This Way Soft Matte Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Urban Decay Face Bond Self Setting Waterproof Foundation 30
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.


- Overall match
- 86out of 100
- Shade (Shade match)
- 91
- Finish (Finish & visual result)
- 70
- Wear (Wear & performance)
- 100
- Skin (Skin suitability)
- 60
Your shade $24 at Sephora
Where to buy 30
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Sephora Collection Best Skin Ever Liquid Foundation 30Y (Deep tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Butterscotch 7.5 Golden
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden
- Looks identical
- Deep tan · Warm · golden undertone
$31
49W tan-deep warm
Tarte Shape Tape Full Coverage Matte Concealer, shade 49W tan-deep warm
- Very close colour
- Deep tan · Warm undertone
$32
N9
L'Oréal Paris True Match Radiant Serum Concealer, shade N9
- Very close colour
- Deep tan · Neutral undertone
$16.99
148
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148
- Very close colour
- Deep tan · Neutral undertone
$12.99
495 Suede W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 495 Suede W
- Close colour
- Deep tan · Warm · golden undertone
$32

Chocolat
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Too Faced Born This Way Soft Matte Foundation in Praline, against Sephora Collection Best Skin Ever Liquid Foundation in 30Y. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Too Faced Born This Way Soft Matte Foundation in Praline.
Same or better
- Very close colour
- Same warm undertone
- Same medium coverage
- Claims a skin-like finish
- Claims not settling into lines
- Claims colour stability
- Both claim a lightweight feel
Different
- Matte finish instead of natural
- Does not claim transfer resistance
- Not marketed for dry skin
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Urban Decay Face Bond Self Setting Waterproof Foundation in 30, against Sephora Collection Best Skin Ever Liquid Foundation in 30Y. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Urban Decay Face Bond Self Setting Waterproof Foundation in 30.
Same or better
- Very close colour
- Same warm undertone
- Same medium coverage
- Claims a blurring effect
- Both claim long-wearing
- Both claim transfer resistance
- Both claim a lightweight feel
Different
- Matte finish instead of natural
- Not marketed for dry skin
- Contains alcohol denat.
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Too Faced Born This Way Soft Matte Foundation Praline
Your shade $24 at Sephora
Closest overall alternative
Urban Decay Face Bond Self Setting Waterproof Foundation 30
Your shade $24 at Sephora
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.