Beautler.Your beauty butler

Best Skin Ever Liquid Foundation 33O dupes and alternatives Sephora Collection

Deep · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C55

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Sephora Collection
33OChange shade
Depth and undertone: Deep · Olive
Finish and coverage: Natural · Medium coverage
The match
MAC Cosmetics
C55
Depth and undertone: Deep · Olive · warm olive
Finish and coverage: Matte · Full coverage
Shade match
92out of 100
Colour
92
Depth
95
Undertone
90
Best price
$39SephoraSephora
Costs $15 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative: Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 440

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Sephora Collection
33OChange shade
Depth and undertone: Deep · Olive
Finish and coverage: Natural · Medium coverage
The match
Fenty Beauty
440
Depth and undertone: Deep · Warm
Finish and coverage: Natural · Medium coverage
Overall match
91out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
100
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Best price
$44SephoraSephora
Costs $20 more

Your shade $24 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $44SephoraSephoraCosts $20 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  2. #4 · NARS

    Light Reflecting Foundation

    Iguaçu
    Shade match 92
    $55SephoraSephoraCosts $31 more

    Matches: Very close colourSame olive undertoneSame natural finish

    Differences: Does not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Does not claim transfer resistance

    Retailer shade note: D3 - deep with neutral undertones, and an olive tone

    High confidence· Digital match

    View match
  3. Shade match 84
    $44SephoraSephoraCosts $20 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than olive undertone · Does not claim a lightweight feel

    Retailer shade note: neutral

    High confidence· Digital match

    View match
  4. Shade match 87
    $48SephoraSephoraCosts $24 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    74
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance

    Retailer shade note: dark with warm undertone

    Medium confidence· Digital match

    View match
  5. Shade match 92
    $39SephoraSephoraCosts $15 more

    Matches: Near-identical swatch colourSame natural finishBoth claim long-wearing

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: tan to deep complexion with neutral peach undertone

    Medium confidence· Digital match

    View match
  6. Shade match 87
    $53Ulta BeautyUlta Beauty(product price)Costs $29 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim a lightweight feelNot marketed for dry skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: deep with warm golden red undertones

    Medium confidence· Digital match

    View match
  7. #9 · NARS

    Light Reflecting Foundation

    Namibia
    Shade match 83
    $55SephoraSephoraCosts $31 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance

    Retailer shade note: D4 - deep with warm undertones, and a red tone

    High confidence· Digital match

    View match
  8. #10 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    55 Deep Warm
    Shade match 82
    $8Ulta BeautyUlta Beauty(product price)$16 less (67%)

    Matches: Same natural finishSame medium coverageBoth claim long-wearing

    Differences: Slightly warmer undertoneDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    90

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match
  9. Shade match 91
    $40SephoraSephoraCosts $16 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    86
    Wear & performance
    54
    Skin suitability
    90

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than olive undertone · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: deep skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    32W Visionary
    Shade match 86
    $47SephoraSephoraCosts $23 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match
  11. Shade match 85
    $40SephoraSephoraCosts $16 more

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: deep warm

    High confidence· Digital match

    View match
  12. Shade match 83
    $39Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Same natural finishSame medium coverageClaims a blurring effect

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    89
    Wear & performance
    63
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 86
    $69SephoraSephoraCosts $45 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    67

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: deep peach

    Medium confidence· Digital match

    View match
  14. Shade match 85
    $49Ulta BeautyUlta Beauty(product price)Costs $25 more

    Matches: Very close colourSame natural finishClaims not settling into lines

    Differences: Slightly warmer undertoneLight rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    91
    Wear & performance
    58
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal skin

    High confidence· Digital match

    View match
  15. #17 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    36W Remarkable
    Shade match 82
    $47SephoraSephoraCosts $23 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim transfer resistanceNot marketed for dry skin

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim transfer resistance · Not marketed for dry skin

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match

Showing 12 of 15 matches

Looking for a concealer in your shade?

The closest shade to Sephora Collection Best Skin Ever Liquid Foundation 33O (Deep · Olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW50

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW50

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $30

  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    24N

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 24N

    • Very close colour
    • Deep · Neutral undertone

    $30

  3. L'Oréal Paris True Match Radiant Serum Concealer

    N11

    L'Oréal Paris True Match Radiant Serum Concealer, shade N11

    • Very close colour
    • Deep · Neutral undertone

    $16.99

  4. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Very close colour
    • Very deep

    $14.99

  5. Tarte Shape Tape Full Coverage Matte Concealer

    57G rich golden

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57G rich golden

    • Close colour
    • Deep · Olive undertone

    $32

  6. NARS Soft Matte Complete Concealer

    Cacao

    NARS Soft Matte Complete Concealer, shade Cacao

    • Close colour
    • Deep · Warm undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C55, against Sephora Collection Best Skin Ever Liquid Foundation in 33O. Every attribute compared, with its share of the score.

ComparedYour shade33OClosest shade matchC55Score
Shade match55% of overall92
Colour92#844621#874c26Very close colourColour difference 1.9 (0 is identical)
Depth95DeepDeepSameDepth difference: 2.8
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone90OliveOlive · warm oliveClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type30Normal, dry, combinationNormal, oilyBoth marketed for normal skin
Overall match 80/100Shade match 92/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in C55.

Same or better

  • Very close colour
  • Same olive undertone
  • Full rather than medium coverage
  • Both claim transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Matte finish instead of natural
  • Not marketed for dry/combination skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth water-based; silicone none vs high

Why the closest overall alternative works

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 440, against Sephora Collection Best Skin Ever Liquid Foundation in 33O. Every attribute compared, with its share of the score.

ComparedYour shade33OClosest overall alternative440Score
Shade match55% of overall88
Colour94#844621#834828Very close colourColour difference 1.5 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.6
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone65OliveWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 91/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 440.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim long-wearing
  • Both claim transfer resistance

Different

  • Slightly warmer undertone
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs high

Where to buy

Closest shade match

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation C55

Best price
$39SephoraSephora
Costs $15 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 440

Best price
$44SephoraSephora
Costs $20 more

Your shade $24 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.