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Best Skin Ever Liquid Foundation 37P dupes and alternatives Sephora Collection

Very deep · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

Formulation

Skin type

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Fragrance-free4No drying alcohol4Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches made for sensitive skin, with medium coverage, without talc.

  • 3 matches have no skin type listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Rare Beauty True to Myself Natural Matte Longwear Foundation 45 Deep Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Sephora Collection
37PChange shade
Depth and undertone: Very deep · Cool · pink
Finish and coverage: Natural · Medium coverage
The match
Rare Beauty
45 Deep Cool
Depth and undertone: Very deep · Cool
Finish and coverage: Matte · Medium coverage
Shade match
87out of 100
Colour
81
Depth
90
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $14 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative: Chanel LES BEIGES Water-Fresh Complexion Touch BR152

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Sephora Collection
37PChange shade
Depth and undertone: Very deep · Cool · pink
Finish and coverage: Natural · Medium coverage
The match
Chanel
BR152
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
100
Wear (Wear & performance)
54
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Best price
$72Ulta BeautyUlta Beauty
Costs $48 more

Your shade $24 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Chanel

    LES BEIGES Water-Fresh Complexion Touch

    B160
    Shade match 82
    $70Ulta BeautyUlta BeautyCosts $46 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  2. #4 · Juvia's Place

    I am Magic Natural Radiance Foundation

    150 Kano
    Shade match 84
    $24Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourSame medium coverageBoth claim long-wearing

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    440 Deep Neutral
    Shade match 79
    $18.99Ulta BeautyUlta Beauty(product price)$5.01 less (21%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than natural finishContains drying alcohol

    Score details
    Shade match
    79
    Finish & visual result
    68
    Wear & performance
    75
    Skin suitability
    84

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than natural finish · Contains drying alcohol

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Sephora Collection Best Skin Ever Liquid Foundation 37P (Very deep · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    435 Coffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 435 Coffee

    • Close colour
    • Very deep

    $15.99

    Ulta BeautyView at Ulta Beauty
  2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Slight colour difference
    • Rich deep · Neutral · neutral pink undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Rich

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Rich

    • Close colour
    • Very deep

    $12

    Ulta BeautyView at Ulta Beauty
  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N71

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N71

    • Close colour
    • Very deep · Neutral · neutral golden undertone

    $35

    SephoraView at Sephora
  5. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Slight colour difference
    • Very deep

    $14.99

    Ulta BeautyView at Ulta Beauty
  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    45.5 Deep Ebony

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 45.5 Deep Ebony

    • Slight colour difference
    • Very deep · Cool undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 45 Deep Cool, against Sephora Collection Best Skin Ever Liquid Foundation in 37P. Every attribute compared, with its share of the score.

ComparedYour shade37PClosest shade match45 Deep CoolScore
Shade match55% of overall87
Colour81#64381b#723c1aClose colourColour difference 3.5 (0 is identical)
Depth90Very deepVery deepSameDepth difference: 4.5
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared78
Longevity70Long-wearing8-hour wearSome differenceThe match claims 8-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall56
Skin type56Normal, dry, combinationCombination, normal, oily, sensitiveBoth marketed for normal/​combination skin
Overall match 78/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 45 Deep Cool.

Same or better

  • Same cool undertone
  • Same medium coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Matte finish instead of natural
  • Not marketed for dry skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone none vs high
View full match

Why the closest overall alternative works

Chanel LES BEIGES Water-Fresh Complexion Touch in BR152, against Sephora Collection Best Skin Ever Liquid Foundation in 37P. Every attribute compared, with its share of the score.

ComparedYour shade37PClosest overall alternativeBR152Score
Shade match55% of overall84
Colour89#64381b#6c3c22Very close colourColour difference 2.4 (0 is identical)
Depth94Very deepVery deepSameDepth difference: 3.3
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone65Cool · pinkNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 83/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel LES BEIGES Water-Fresh Complexion Touch in BR152.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs moderate
View full match

Where to buy

Closest shade match

Rare Beauty True to Myself Natural Matte Longwear Foundation 45 Deep Cool

Best price
$38SephoraSephora
Costs $14 more

Your shade $24 at Sephora

SephoraView at Sephora

Closest overall alternative

Chanel LES BEIGES Water-Fresh Complexion Touch BR152

Best price
$72Ulta BeautyUlta Beauty
Costs $48 more

Your shade $24 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.