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Luminous Longwear Liquid Foundation Cocoa dupes and alternatives SIIA Cosmetics

Very deep

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc.

  • 1 match has no ingredient list listed and is not shown.

Closest shade match: IT Cosmetics CC+ Cream Natural Matte Foundation Neutral Deep

The equivalent shade: scored on colour, depth and undertone only.

Your shade
SIIA Cosmetics
CocoaChange shade
Depth and undertone: Very deep
Finish and coverage: Luminous · Buildable coverage
The match
IT Cosmetics
Neutral Deep
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
Shade match
91out of 100
Colour
97
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Neutral Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
SIIA Cosmetics
CocoaChange shade
Depth and undertone: Very deep
Finish and coverage: Luminous · Buildable coverage
The match
IT Cosmetics
Neutral Deep
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Full coverage
Overall match
77out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
55
Wear (Wear & performance)
80
Skin (Skin suitability)
50
Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 88
    $55SephoraSephoraCosts $40.60 more

    Matches: Very close colourClaims transfer resistanceBoth claim a lightweight feel

    Differences: Natural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    88
    Finish & visual result
    55
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: D7 - very deep with neutral undertones and an olive tone

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to SIIA Cosmetics Luminous Longwear Liquid Foundation Cocoa (Very deep) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N74

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N74

    • Looks identical
    • Very deep · Neutral undertone

    $35

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7C

    • Very close colour
    • Very deep · Cool undertone

    $38

  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Rich

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Rich

    • Very close colour
    • Very deep

    $12

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cocoa

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa

    • Very close colour
    • Very deep · Neutral undertone

    $36

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC60

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC60

    • Very close colour
    • Very deep · Neutral undertone

    $30

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Clove 11.4

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Clove 11.4

    • Close colour
    • Very deep · Neutral undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Deep, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Cocoa. Every attribute compared, with its share of the score.

ComparedYour shadeCocoaClosest shade matchNeutral DeepScore
Shade match55% of overall91
Colour97#6a4229#6a442dLooks identicalColour difference 1.0 (0 is identical)
Depth99Very deepVery deepSameDepth difference: 0.8
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared38
Finish0LuminousMatteDifferentMatte finish rather than luminous
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedCombination, oilySkin-type suitability not published for one product
Overall match 68/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Deep.

Same or better

  • Near-identical swatch colour
  • Full rather than buildable coverage
  • Claims a blurring effect
  • Adds SPF 40

Different

  • Matte finish instead of luminous
  • No long-wear claim
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedSPF 40
Overlap

Why the closest overall alternative works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Neutral Deep, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Cocoa. Every attribute compared, with its share of the score.

ComparedYour shadeCocoaClosest overall alternativeNeutral DeepScore
Shade match55% of overall89
Colour95#6a4229#683e26Looks identicalColour difference 1.4 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 2.0
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared55
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combination, oily, sensitiveSkin-type suitability not published for one product
Overall match 77/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Neutral Deep.

Same or better

  • Near-identical swatch colour
  • Full rather than buildable coverage
  • Both claim long-wearing
  • Adds SPF 50

Different

  • Natural finish instead of luminous
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listListed (limonene)
Drying alcoholNo ingredient listNot listed
SPFNot listedSPF 50
Overlap

Where to buy

Closest shade match

IT Cosmetics CC+ Cream Natural Matte Foundation Neutral Deep

Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Neutral Deep

Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.