Luminous Longwear Liquid Foundation Espresso dupes and alternatives SIIA Cosmetics
Rich deep
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Light0
- Medium1
- Full0
- Buildable0
Formulation
- Liquid1
- Stick0
- Cushion0
Skin type
- Dry0
- Normal1
- Combination1
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.0
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, with a matte finish.
Closest shade matchClosest overall alternative: Urban Decay Face Bond Self Setting Waterproof Foundation 37
The equivalent shade and the most similar foundation overall.

- Overall match
- 75out of 100
- Shade (Shade match)
- 88
- Finish (Finish & visual result)
- 45
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 50
- Shade match
- 88out of 100
- Colour
- 94
- Depth
- 98
- Undertone
- 70
Your shade $14.40 at Ulta Beauty
Where to buy 37
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to SIIA Cosmetics Luminous Longwear Liquid Foundation Espresso (Rich deep) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Deep
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep
- Very close colour
- Very deep
$12
16.5 Deep
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16.5 Deep
- Very close colour
- Rich deep · Neutral · neutral golden undertone
$36

61N espresso neutral
Tarte Shape Tape Full Coverage Matte Concealer, shade 61N espresso neutral
- Very close colour
- Rich deep · Cool undertone
$32

54 Deep Neutral
Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 54 Deep Neutral
- Close colour
- Rich deep · Neutral undertone
$32
Dark Coffee

4N78
Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N78
- Close colour
- Very deep · Neutral · neutral pink undertone
$35
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Urban Decay Face Bond Self Setting Waterproof Foundation in 37, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Espresso. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Urban Decay Face Bond Self Setting Waterproof Foundation in 37.
Same or better
- Very close colour
- Medium rather than buildable coverage
- Claims a blurring effect
- Both claim long-wearing
- Claims transfer resistance
- Both claim a lightweight feel
Different
- Matte finish instead of luminous
Ingredients (information only, not scored)
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Where to buy 37
Your shade $14.40 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.