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Luminous Longwear Liquid Foundation Fair dupes and alternatives SIIA Cosmetics

Fair

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with medium coverage, oil-free, without talc.

  • 30 matches have no oil-free claim listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 44 Tea

The equivalent shade: scored on colour, depth and undertone only.

Your shade
SIIA Cosmetics
FairChange shade
Depth and undertone: Fair
Finish and coverage: Luminous · Buildable coverage
The match
Clinique
WN 44 Tea
Depth and undertone: Fair · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Shade match
89out of 100
Colour
95
Depth
100
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation 23W Medium Deep

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
SIIA Cosmetics
FairChange shade
Depth and undertone: Fair
Finish and coverage: Luminous · Buildable coverage
The match
Jung Saem Mool
23W Medium Deep
Depth and undertone: Fair · Warm
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
65
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Best price
$32SephoraSephora
Costs $17.60 more

Your shade $14.40 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 88
    $32SephoraSephoraCosts $17.60 more

    Matches: Very close colourBoth claim long-wearingBoth claim a lightweight feel

    Differences: Natural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    88
    Finish & visual result
    65
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: neutral light sand

    Medium confidence· Digital match

    View match
  2. #4 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Light 3
    Shade match 87
    $69SephoraSephoraCosts $54.60 more

    Matches: Very close colourClaims a blurring effectBoth claim a lightweight feel

    Differences: Radiant rather than luminous finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Radiant rather than luminous finish · Medium rather than buildable coverage · No long-wear claim

    Retailer shade note: light with yellow undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to SIIA Cosmetics Luminous Longwear Liquid Foundation Fair (Fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    4.5 Fair-Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 4.5 Fair-Medium

    • Looks identical
    • Fair · Neutral · neutral golden undertone

    $36

  2. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Nougat 2.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Nougat 2.5 Golden

    • Looks identical
    • Fair · Warm · golden undertone

    $31

  3. Dior Forever Skin Correct Full-Coverage Concealer

    1 Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1 Warm

    • Looks identical
    • Fair · Warm undertone

    $42

  4. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Fair 1W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Fair 1W

    • Looks identical
    • Fair · Warm · yellow undertone

    $31

  5. NARS Soft Matte Complete Concealer

    Custard

    NARS Soft Matte Complete Concealer, shade Custard

    • Very close colour
    • Fair · Neutral undertone

    $36

  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC11.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11.5

    • Very close colour
    • Fair · Warm · peach undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 44 Tea, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Fair. Every attribute compared, with its share of the score.

ComparedYour shadeFairClosest shade matchWN 44 TeaScore
Shade match55% of overall89
Colour95#ebc9a4#efc8a0Looks identicalColour difference 1.5 (0 is identical)
Depth100FairFairSameDepth difference: 0.0
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone70UnknownNeutral · neutral goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared60
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared70
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combinationSkin-type suitability not published for one product
Overall match 77/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation in WN 44 Tea.

Same or better

  • Near-identical swatch colour
  • Medium rather than buildable coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims colour stability
  • Adds SPF 15

Different

  • Natural finish instead of luminous
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listSilicone-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedSPF 15
Overlap

Why the closest overall alternative works

Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 23W Medium Deep, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Fair. Every attribute compared, with its share of the score.

ComparedYour shadeFairClosest overall alternative23W Medium DeepScore
Shade match55% of overall89
Colour95#ebc9a4#ecc7a4Looks identicalColour difference 1.5 (0 is identical)
Depth99FairFairSameDepth difference: 0.6
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone70UnknownWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared65
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedDrySkin-type suitability not published for one product
Overall match 83/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 23W Medium Deep.

Same or better

  • Near-identical swatch colour
  • Medium rather than buildable coverage
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Natural finish instead of luminous

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listListed (fragrance)
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy

Closest shade match

Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation WN 44 Tea

Best price
$39SephoraSephora
Costs $24.60 more

Your shade $14.40 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation 23W Medium Deep

Best price
$32SephoraSephora
Costs $17.60 more

Your shade $14.40 at Ulta Beauty

How these matches are scored

35 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.