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Luminous Longwear Liquid Foundation Mocha dupes and alternatives SIIA Cosmetics

Medium tan

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, without silicones.

Closest shade match: Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation MN11

The equivalent shade: scored on colour, depth and undertone only.

Your shade
SIIA Cosmetics
MochaChange shade
Depth and undertone: Medium tan
Finish and coverage: Luminous · Buildable coverage
The match
Yves Saint Laurent
MN11
Depth and undertone: Medium · Neutral
Finish and coverage: Radiant · Medium coverage
Shade match
87out of 100
Colour
92
Depth
94
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$49SephoraSephora
Costs $34.60 more

Your shade $14.40 at Ulta Beauty

Closest overall alternative: Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 12.5N Mojave

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
SIIA Cosmetics
MochaChange shade
Depth and undertone: Medium tan
Finish and coverage: Luminous · Buildable coverage
The match
Tower 28 Beauty
12.5N Mojave
Depth and undertone: Medium tan · Neutral
Finish and coverage: Radiant · Medium coverage
Overall match
84out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
88
Wear (Wear & performance)
80
Skin (Skin suitability)
50
Best price
$36SephoraSephora
Costs $21.60 more

Your shade $14.40 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · about-face

    THE PERFORMER Skin-Focused Foundation

    MD1OLIVE
    Shade match 84
    $25Ulta BeautyUlta Beauty(product price)Costs $10.60 more

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Natural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    84
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium deep with olive undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to SIIA Cosmetics Luminous Longwear Liquid Foundation Mocha (Medium tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N54

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N54

    • Looks identical
    • Medium tan · Neutral · neutral golden undertone

    $35

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    16O

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 16O

    • Very close colour
    • Medium tan · Olive undertone

    $30

  4. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    530 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 530 Suede C

    • Very close colour
    • Medium · Cool undertone

    $32

  5. e.l.f. Cosmetics 16HR Camo Concealer

    Deep Chestnut

    e.l.f. Cosmetics 16HR Camo Concealer, shade Deep Chestnut

    • Very close colour
    • Medium tan · Warm · golden undertone

    $8

  6. Clinique Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey

    Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $22

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in MN11, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeMochaClosest shade matchMN11Score
Shade match55% of overall87
Colour92#bf8c57#c5925fVery close colourColour difference 2.0 (0 is identical)
Depth94Medium tanMediumCloseDepth difference: 3.3
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNormalSkin-type suitability not published for one product
Overall match 82/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in MN11.

Same or better

  • Very close colour
  • Radiant finish instead of luminous
  • Medium rather than buildable coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listOil-based, low silicone
FragranceNo ingredient listListed (fragrance)
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Why the closest overall alternative works

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 12.5N Mojave, against SIIA Cosmetics Luminous Longwear Liquid Foundation in Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeMochaClosest overall alternative12.5N MojaveScore
Shade match55% of overall86
Colour89#bf8c57#b88d60Very close colourColour difference 2.4 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.5
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedSensitiveSkin-type suitability not published for one product
Overall match 84/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 12.5N Mojave.

Same or better

  • Very close colour
  • Radiant finish instead of luminous
  • Medium rather than buildable coverage
  • Both claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, no silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap

Where to buy

Closest shade match

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation MN11

Best price
$49SephoraSephora
Costs $34.60 more

Your shade $14.40 at Ulta Beauty

Closest overall alternative

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 12.5N Mojave

Best price
$36SephoraSephora
Costs $21.60 more

Your shade $14.40 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.