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Always On Skin-Balancing Foundation D30W dupes and alternatives Smashbox

Very deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Medium Coverage Foundation 490 Medium Deep

The equivalent shade and the most similar foundation overall.

Your shade
Smashbox
D30WChange shade
Depth and undertone: Very deep · Warm
Finish and coverage: Natural · Full coverage
The match
Haus Labs
490 Medium Deep
Depth and undertone: Very deep · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
81out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
81
Wear (Wear & performance)
49
Skin (Skin suitability)
60
Shade match
92out of 100
Colour
88
Depth
92
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $7 more

Your shade $45 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 77
    $49SephoraSephoraCosts $4 more

    Matches: Same warm undertoneSame natural finishClaims a skin-like finish

    Differences: Medium rather than full coverageNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    77
    Finish & visual result
    79
    Wear & performance
    89
    Skin suitability
    40

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for combination/oily/sensitive skin

    Retailer shade note: deep with golden undertones

    High confidence· Digital match

    View match
  2. Shade match 75
    $48SephoraSephoraCosts $3 more

    Matches: Same warm undertoneSame natural finishBoth claim colour stability

    Differences: Noticeably different swatch colourMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    75
    Finish & visual result
    91
    Wear & performance
    58
    Skin suitability
    60

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: dark deep with warm undertone

    Medium confidence· Digital match

    View match
  3. Shade match 85
    $69SephoraSephoraCosts $24 more

    Matches: Same warm undertoneSame natural finishClaims a blurring effect

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    40

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/oily/sensitive skin

    Retailer shade note: deep to rich warm

    Medium confidence· Digital match

    View match
  4. Shade match 78
    $8Ulta BeautyUlta Beauty(product price)$37 less (82%)

    Matches: Same warm undertoneSame full coverage

    Differences: Slightly lighterMatte rather than natural finishNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: dark or deep skin tones with a warm red undertone

    Medium confidence· Digital match

    View match
  5. #6 · PÜR

    4-in-1 Tinted Moisturizer SPF 20

    Dark Almond DG6
    Shade match 74
    $38Ulta BeautyUlta Beauty$7 less (16%)

    Matches: Same warm undertoneSame natural finishSame full coverage

    Differences: Slightly lighterNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    74
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: dark brown with golden undertone

    Medium confidence· Digital match

    View match
  6. Shade match 83
    $36SephoraSephora$9 less (20%)

    Matches: Same warm undertoneClaims a skin-like finishClaims a lightweight feel

    Differences: Medium rather than full coverageDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    83
    Finish & visual result
    64
    Wear & performance
    49
    Skin suitability
    60

    Close colour · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal/sensitive skin

    Retailer shade note: deep - rich / warm

    Medium confidence· Digital match

    View match
  7. Shade match 80
    $48SephoraSephoraCosts $3 more

    Matches: Same warm undertoneClaims a skin-like finishBoth claim not settling into lines

    Differences: Matte rather than natural finishMedium rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    61
    Wear & performance
    67
    Skin suitability
    60

    Slight colour difference · Matte · Medium coverage

    Ingredients (not scored): 35% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Smashbox Always On Skin-Balancing Foundation D30W (Very deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Deep 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Deep 1

    • Slight colour difference
    • Very deep · Warm · golden undertone

    $22

  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N71

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N71

    • Slight colour difference
    • Very deep · Neutral · neutral golden undertone

    $35

  3. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    435 Coffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 435 Coffee

    • Close colour
    • Very deep

    $15.99

  4. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Close colour
    • Very deep

    $14.99

  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Slight colour difference
    • Very deep · Warm · golden undertone

    $36

  6. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Slight colour difference
    • Deep · Warm undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Medium Coverage Foundation in 490 Medium Deep, against Smashbox Always On Skin-Balancing Foundation in D30W. Every attribute compared, with its share of the score.

ComparedYour shadeD30WClosest match490 Medium DeepScore
Shade match55% of overall92
Colour88#6d3e0a#764314Very close colourColour difference 2.6 (0 is identical)
Depth92Very deepVery deepSameDepth difference: 3.8
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall49
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, sensitiveBoth marketed for dry/​normal/​sensitive skin
Overall match 81/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Medium Coverage Foundation in 490 Medium Deep.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Claims a lightweight feel

Different

  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Not marketed for combination/oily skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy 490 Medium Deep

Best price
$52SephoraSephora
Costs $7 more

Your shade $45 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.