Always On Skin-Balancing Foundation F20W dupes and alternatives Smashbox
Very fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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2 of 31 matches
Only showing matches made for oily skin, in liquid form, without silicones.
- 7 matches have no formulation listed and are not shown.
Closest shade match: NARS Natural Matte Longwear Foundation GOBI
The equivalent shade: scored on colour, depth and undertone only.

- Shade match
- 95out of 100
- Colour
- 93
- Depth
- 95
- Undertone
- 100
Your shade $45 at Ulta Beauty
Where to buy GOBI
NARS Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 0W1 Satin
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

- Overall match
- 88out of 100
- Shade (Shade match)
- 95
- Finish (Finish & visual result)
- 81
- Wear (Wear & performance)
- 73
- Skin (Skin suitability)
- 100
Your shade $45 at Ulta Beauty
Where to buy 0W1 Satin
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Smashbox Always On Skin-Balancing Foundation F20W (Very fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Very Light 4
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4
- Very close colour
- Very fair · Warm · peach undertone
$22
NC11
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11
- Very close colour
- Fair · Warm · golden undertone
$30

140
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 140
- Very close colour
- Very fair · Warm · yellow undertone
$30
WN 38 Stone
Clinique Even Better All-Over Concealer + Eraser, shade WN 38 Stone
- Very close colour
- Fair · Neutral · neutral golden undertone
$22
Fair 1W
bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Fair 1W
- Close colour
- Fair · Warm · yellow undertone
$31

Tone 02 W
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W
- Close colour
- Fair · Warm · yellow undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
NARS Natural Matte Longwear Foundation in GOBI, against Smashbox Always On Skin-Balancing Foundation in F20W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To NARS Natural Matte Longwear Foundation in GOBI.
Same or better
- Very close colour
- Same warm undertone
- Same full coverage
- Claims a blurring effect
- Both claim transfer resistance
- Claims a lightweight feel
Different
- Matte finish instead of natural
- Does not claim not settling into lines
- Does not claim colour stability
- Not marketed for dry/sensitive skin
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 0W1 Satin, against Smashbox Always On Skin-Balancing Foundation in F20W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation in 0W1 Satin.
Same or better
- Very close colour
- Same warm undertone
- Same natural finish
- Medium rather than full coverage
- Claims a blurring effect
- Both claim 12-hour wear
- Both claim not settling into lines
- Both claim colour stability
- Claims a lightweight feel
Different
- Does not claim transfer resistance
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
NARS Natural Matte Longwear Foundation GOBI
Your shade $45 at Ulta Beauty
Closest overall alternative
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation 0W1 Satin
Your shade $45 at Ulta Beauty
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.