Always On Skin-Balancing Foundation M30N dupes and alternatives Smashbox
Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Light0
- Medium1
- Full0
- Buildable1
Finish
- Matte0
- Natural1
- Radiant0
Formulation
- Liquid1
- Stick0
- Powder0
- Cushion0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Talc1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, mineral-based.
- 1 match has no mineral claim listed and is not shown.
Closest shade matchClosest overall alternative: Tarte CC color-correcting tinted serum Rich
The equivalent shade and the most similar foundation overall.

- Overall match
- 86out of 100
- Shade (Shade match)
- 98
- Finish (Finish & visual result)
- 81
- Wear (Wear & performance)
- 58
- Skin (Skin suitability)
- 60
- Shade match
- 98out of 100
- Colour
- 96
- Depth
- 100
- Undertone
- 100
Your shade $45 at Ulta Beauty
Where to buy Rich
Tarte CC color-correcting tinted serum
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Smashbox Always On Skin-Balancing Foundation M30N (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Café

480W
Rare Beauty Liquid Touch Brightening Concealer, shade 480W
- Looks identical
- Deep tan · Neutral · neutral golden undertone
$24
43.0 Deep Honey
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 43.0 Deep Honey
- Very close colour
- Deep tan · Warm undertone
$30

Amande
N10
L'Oréal Paris True Match Radiant Serum Concealer, shade N10
- Close colour
- Deep tan · Neutral undertone
$16.99

4N2
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N2
- Slight colour difference
- Deep tan · Neutral undertone
$34
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Tarte CC color-correcting tinted serum in Rich, against Smashbox Always On Skin-Balancing Foundation in M30N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Tarte CC color-correcting tinted serum in Rich.
Same or better
- $3 less
- Near-identical swatch colour
- Same neutral undertone
- Same natural finish
- Medium rather than full coverage
- Claims a blurring effect
- Both claim 16-hour wear
- Claims a lightweight feel
Different
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim colour stability
- Not marketed for oily/sensitive skin
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.
Where to buy Rich
Your shade $45 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.