Always On Skin-Balancing Foundation T10W dupes and alternatives Smashbox
Medium tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Coverage
- Light0
- Medium0
- Full1
- Buildable1
Finish
- Matte0
- Natural matte0
- Natural2
- Radiant0
Skin type
- Dry1
- Normal1
- Combination2
- Oily2
- Sensitive0
Preferences
SortSort byOverall match
2 of 30 matches
Only showing matches in serum form, without talc.
- 13 matches have no formulation listed and are not shown.
- 2 matches have no ingredient list listed and are not shown.
Closest shade match: Well People Skinforia Serum Foundation 32 Tan Neutral
The equivalent shade: scored on colour, depth and undertone only.
- Shade match
- 89out of 100
- Colour
- 96
- Depth
- 99
- Undertone
- 65
Your shade $45 at Ulta Beauty
Where to buy 32 Tan Neutral
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Tan 074
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
- Overall match
- 81out of 100
- Shade (Shade match)
- 87
- Finish (Finish & visual result)
- 89
- Wear (Wear & performance)
- 61
- Skin (Skin suitability)
- 40
Your shade $45 at Ulta Beauty
Where to buy Tan 074
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Smashbox Always On Skin-Balancing Foundation T10W (Medium tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
34.5 Rich Golden
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 34.5 Rich Golden
- Looks identical
- Medium tan · Warm undertone
$30

8.75
Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75
- Very close colour
- Medium tan · Warm · golden undertone
$42

410N
Rare Beauty Liquid Touch Brightening Concealer, shade 410N
- Very close colour
- Medium tan · Neutral · neutral golden undertone
$24

Medium Tan 3
Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3
- Very close colour
- Medium tan · Warm · golden undertone
$22
Sand
NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Sand
- Very close colour
- Medium tan
$12

460 Suede W
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 460 Suede W
- Close colour
- Tan · Warm · golden undertone
$32
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Well People Skinforia Serum Foundation in 32 Tan Neutral, against Smashbox Always On Skin-Balancing Foundation in T10W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Well People Skinforia Serum Foundation in 32 Tan Neutral.
Same or better
- $24 less
- Near-identical swatch colour
- Same natural finish
- Buildable rather than full coverage
- Claims a skin-like finish
- Claims a lightweight feel
Different
- Neutral rather than warm undertone
- Does not claim transfer resistance
- Does not claim not settling into lines
- Does not claim colour stability
- Not marketed for sensitive skin
Ingredients (information only, not scored)
6 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Why the closest overall alternative works
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Tan 074, against Smashbox Always On Skin-Balancing Foundation in T10W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Tan 074.
Same or better
- $3 less
- Very close colour
- Same natural finish
- Same full coverage
- Claims a blurring effect
- Both claim transfer resistance
- Claims a lightweight feel
Different
- Olive rather than warm undertone
- Does not claim not settling into lines
- Does not claim colour stability
- Not marketed for dry/normal/sensitive skin
Ingredients (information only, not scored)
12 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
Well People Skinforia Serum Foundation 32 Tan Neutral
Your shade $45 at Ulta Beauty
Closest overall alternative
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Tan 074
Your shade $45 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.