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Stackable BB Powder Foundation Single Medium 3C dupes and alternatives SUBTL. Beauty

Medium tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form, without alcohol denat.

  • 2 matches have no coverage listed and are not shown.
  • 7 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Rare Beauty True to Myself Natural Matte Longwear Foundation 35 Medium Deep Cool

The equivalent shade and the most similar foundation overall.

Your shade
SUBTL. Beauty
Medium 3CChange shade
Depth and undertone: Medium tan · Cool
Finish and coverage: Natural · Medium coverage
The match
Rare Beauty
35 Medium Deep Cool
Depth and undertone: Medium tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
Overall match
80out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
73
Wear (Wear & performance)
49
Skin (Skin suitability)
50
Shade match
94out of 100
Colour
90
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$38SephoraSephora
Costs $14 more

Your shade $24 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 82
    $39Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  2. #3 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    20W Beyond
    Shade match 77
    $47SephoraSephoraCosts $23 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneDoes not claim not settling into lines

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines

    Retailer shade note: medium warm-golden

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to SUBTL. Beauty Stackable BB Powder Foundation Single Medium 3C (Medium tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Maybelline Fit Me Natural Finish Concealer

    045 Tan

    Maybelline Fit Me Natural Finish Concealer, shade 045 Tan

    • Very close colour
    • Medium tan

    $10.99

  2. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Very close colour
    • Tan · Neutral undertone

    $42

  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Close colour
    • Tan · Cool undertone

    $30

  4. NARS Soft Matte Complete Concealer

    Chestnut

    NARS Soft Matte Complete Concealer, shade Chestnut

    • Close colour
    • Medium · Cool undertone

    $36

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC45

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC45

    • Close colour
    • Tan · Neutral undertone

    $30

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Caramel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Caramel

    • Close colour
    • Medium tan · Neutral undertone

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty True to Myself Natural Matte Longwear Foundation in 35 Medium Deep Cool, against SUBTL. Beauty Stackable BB Powder Foundation Single in Medium 3C. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 3CClosest match35 Medium Deep CoolScore
Shade match55% of overall94
Colour90#c27e51#cc7f51Very close colourColour difference 2.3 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 2.1
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall49
Longevity40Not listed8-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombination, normal, oily, sensitiveSkin-type suitability not published for one product
Overall match 80/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty True to Myself Natural Matte Longwear Foundation in 35 Medium Deep Cool.

Same or better

  • Very close colour
  • Same cool undertone
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims 8-hour wear
  • Claims transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim not settling into lines

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs silicone-based; silicone none vs high

Where to buy 35 Medium Deep Cool

Best price
$38SephoraSephora
Costs $14 more

Your shade $24 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.