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Amazonian Clay 16-Hour Full Coverage Foundation 20B Light Beige dupes and alternatives Tarte

Light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

  • Matte1
  • Natural matte0
  • Natural0
  • Radiant0

Formulation

  • Liquid0
  • Stick0
  • Powder1
  • Cushion0
  • Serum0
  • Gel0

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF1Mineral1

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Only showing matches with buildable coverage, without silicones.

  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Beige 13

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
20B Light BeigeChange shade
Depth and undertone: Light · Cool · pink
Finish and coverage: Matte · Full coverage
The match
bareMinerals
Golden Beige 13
Depth and undertone: Light medium · Warm · yellow
Finish and coverage: Matte · Buildable coverage
Overall match
78out of 100
Shade (Shade match)
72
Finish (Finish & visual result)
93
Wear (Wear & performance)
72
Skin (Skin suitability)
84
Shade match
72out of 100
Colour
86
Depth
97
Undertone
25
Medium confidence· Digital matchWhy it matches
Match price
$39.50Ulta BeautyUlta Beauty
$2.50 less (6%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 20B Light Beige (Light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    03 Fair Rosy

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 03 Fair Rosy

    • Looks identical
    • Light · Cool · rosy undertone

    $32

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.6

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.6

    • Looks identical
    • Light · Cool · pink undertone

    $17

    SephoraView at Sephora
  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Taffy

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Taffy

    • Very close colour
    • Light · Cool · rosy undertone

    $36

    SephoraView at Sephora
  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Silk 2.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Silk 2.5

    • Very close colour
    • Light medium · Cool · pink undertone

    $39

    SephoraView at Sephora
  5. Tarte Shape Tape Full Coverage Matte Concealer

    27B light-medium beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27B light-medium beige

    • Very close colour
    • Light · Cool · pink undertone

    $32

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW10

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW10

    • Very close colour
    • Light · Cool · pink undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Beige 13, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 20B Light Beige. Every attribute compared, with its share of the score.

ComparedYour shade20B Light BeigeClosest matchGolden Beige 13Score
Shade match55% of overall72
Colour86#dfb9a6#e2b39bVery close colourColour difference 2.9 (0 is identical)
Depth97LightLight mediumCloseDepth difference: 2.0
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone25Cool · pinkWarm · yellowDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 78/100Shade match 72/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Beige 13.

Same or better

  • $2.50 less
  • Very close colour
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed
  • Adds SPF 15

Different

  • Slightly warmer undertone
  • No long-wear claim

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapWater-based vs powder-based; silicone high vs none
View full match

Where to buy Golden Beige 13

Match price
$39.50Ulta BeautyUlta Beauty
$2.50 less (6%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.