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Amazonian Clay 16-Hour Full Coverage Foundation 51S Deep Sand dupes and alternatives Tarte

Medium · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Finish

Formulation

  • Liquid3
  • Cream0
  • Stick0
  • Powder0
  • Serum0
  • Gel0

Skin type

Preferences

Fragrance-free3No drying alcohol3Vegan0Cruelty-free0Oil-free0With SPF3Mineral0

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3 of 30

Only showing matches with light coverage, with a natural finish.

Closest shade matchClosest overall alternative: Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Medium Cool 5

The equivalent shade and the most similar foundation overall.

Match price
$49Ulta BeautyUlta Beauty
Costs $7 more

Your shade $42 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 76
    $49Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourBoth claim 12-hour wearBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishLight rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    40
    Wear & performance
    81
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Light rather than full coverage · No blurring effect claimed · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  2. Shade match 75
    $49Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Very close colourBoth claim 12-hour wearBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishLight rather than full coverage

    Score details
    Shade match
    75
    Finish & visual result
    40
    Wear & performance
    81
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Light rather than full coverage · No blurring effect claimed · Not marketed for normal skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay 16-Hour Full Coverage Foundation 51S Deep Sand (Medium · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    47S tan-deep sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 47S tan-deep sand

    • Very close colour
    • Medium · Warm · golden undertone

    $32

  2. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Close colour
    • Medium · Warm · golden undertone

    $12.99

  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    410

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 410

    • Close colour
    • Medium · Warm · golden undertone

    $30

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Close colour
    • Medium light · Warm undertone

    $30

  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    395 Walnut

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 395 Walnut

    • Very close colour
    • Medium

    $15.99

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Close colour
    • Light medium · Warm undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Cool 5, against Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 51S Deep Sand. Every attribute compared, with its share of the score.

ComparedYour shade51S Deep SandClosest matchLight Medium Cool 5Score
Shade match55% of overall76
Colour92#d09b7e#cb9a7aVery close colourColour difference 1.9 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.2
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone25Warm · goldenCoolDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared40
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage20FullLightDifferentLight coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared81
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyCombination, dry, oilyBoth marketed for combination/​oily skin
Overall match 67/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Medium Cool 5.

Same or better

  • Very close colour
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • No fragrance listed
  • Adds SPF 45

Different

  • Slightly cooler undertone
  • Natural finish instead of matte
  • Light rather than full coverage
  • No blurring effect claimed
  • Not marketed for normal skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 45
OverlapBoth water-based; silicone high vs high

Where to buy Light Medium Cool 5

Match price
$49Ulta BeautyUlta Beauty
Costs $7 more

Your shade $42 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.