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Amazonian Clay Blurring Powder Foundation 20B Light Beige dupes and alternatives Tarte

Medium light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Light0
  • Medium0
  • Full1
  • Buildable0

Finish

Formulation

Skin type

Preferences

Fragrance-free0No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches in cushion form, without talc.

  • 6 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: TIRTIR Mask Fit AI Filter Cushion 25C COOL TAUPE

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
20B Light BeigeChange shade
Depth and undertone: Medium light · Cool · pink
Finish and coverage: Matte · Medium coverage
The match
TIRTIR
25C COOL TAUPE
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
Overall match
84out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
76
Wear (Wear & performance)
68
Skin (Skin suitability)
84
Shade match
92out of 100
Colour
88
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Tarte Amazonian Clay Blurring Powder Foundation 20B Light Beige (Medium light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2C2

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2C2

    • Looks identical
    • Medium light · Cool undertone

    $34

    SephoraView at Sephora
  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    06 Fair Rosy

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 06 Fair Rosy

    • Very close colour
    • Medium light · Cool · rosy undertone

    $32

    SephoraView at Sephora
  3. CoverGirl TruBlend Undercover Concealer

    Classic Beige

    CoverGirl TruBlend Undercover Concealer, shade Classic Beige

    • Very close colour
    • Medium light · Cool undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32.0 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32.0 Tan Bronze

    • Very close colour
    • Medium light · Cool undertone

    $30

    SephoraView at Sephora
  5. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Pearl 4

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Pearl 4

    • Very close colour
    • Light medium · Cool · rosy undertone

    $39

    SephoraView at Sephora
  6. Dior Forever Skin Correct Full-Coverage Concealer

    3 Cool Rosy

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3 Cool Rosy

    • Close colour
    • Light medium · Cool · rosy undertone

    $42

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

TIRTIR Mask Fit AI Filter Cushion in 25C COOL TAUPE, against Tarte Amazonian Clay Blurring Powder Foundation in 20B Light Beige. Every attribute compared, with its share of the score.

ComparedYour shade20B Light BeigeClosest match25C COOL TAUPEScore
Shade match55% of overall92
Colour88#dda58e#d6a084Very close colourColour difference 2.6 (0 is identical)
Depth95Medium lightMedium lightSameDepth difference: 3.0
Retailer descriptionLightLight mediumSome differenceRetailer descriptions one depth band apart
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish100MatteMatteSameSame matte finish
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 84/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To TIRTIR Mask Fit AI Filter Cushion in 25C COOL TAUPE.

Same or better

  • $15 less
  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Full rather than medium coverage
  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, no siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone none vs high
View full match

Where to buy 25C COOL TAUPE

Match price
$25Ulta BeautyUlta Beauty
$15 less (38%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.