Beautler.Your beauty butler

Face Tape Full Coverage Foundation 22B Light Beige dupes and alternatives Tarte

Light · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free5No drying alcohol5Vegan3Cruelty-free3Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

5 of 31

Only showing matches with medium coverage, with a matte finish.

  • 1 match has no finish listed and is not shown.

Closest shade matchClosest overall alternative: Essence Foundation Stick 130

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
22B Light BeigeChange shade
Depth and undertone: Light · Cool · pink
Finish and coverage: Matte · Full coverage
The match
Essence
130
Depth and undertone: Light · Cool · rosy
Finish and coverage: Matte · Medium coverage
Overall match
82out of 100
Shade (Shade match)
94
Finish (Finish & visual result)
81
Wear (Wear & performance)
40
Skin (Skin suitability)
84
Shade match
94out of 100
Colour
91
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$6.99Ulta BeautyUlta Beauty
$35.01 less (83%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Bare With Me Blur Tint Foundation

    04: Light Neutral
    Shade match 73
    $14Ulta BeautyUlta Beauty(product price)$28 less (67%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly deeperSlightly warmer undertoneMedium rather than full coverage

    Score details
    Shade match
    73
    Finish & visual result
    85
    Wear & performance
    93
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Medium rather than full coverage

    Retailer shade note: fair beige with a warm undertone

    Medium confidence· Digital match

    View match
  2. #3 · Natasha Denona

    HY-GLAM Powder Foundation

    RN3
    Shade match 86
    $55Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    33

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/oily skin

    Retailer shade note: light rosy neutral

    High confidence· Digital match

    View match
  3. #4 · Essence

    Foundation Stick

    140
    Shade match 84
    $6.99Ulta BeautyUlta Beauty(product price)$35.01 less (83%)

    Matches: Very close colourSame matte finishNo fragrance listed

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Natasha Denona

    HY-GLAM Powder Foundation

    N3
    Shade match 84
    $55Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    33

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for normal/oily skin

    Retailer shade note: light neutral

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Face Tape Full Coverage Foundation 22B Light Beige (Light · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Shape Tape Full Coverage Matte Concealer

    27B light-medium beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 27B light-medium beige

    • Very close colour
    • Light · Cool · pink undertone

    $32

    SephoraView at Sephora

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    160C

    Rare Beauty Liquid Touch Brightening Concealer, shade 160C

    • Looks identical
    • Light · Cool · pink undertone

    $24

    SephoraView at Sephora
  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2.5C

    • Looks identical
    • Light · Cool undertone

    $38

    SephoraView at Sephora
  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    1C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 1C1

    • Very close colour
    • Fair · Cool undertone

    $34

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    24.0 Medium Beige

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 24.0 Medium Beige

    • Very close colour
    • Light · Cool undertone

    $30

    SephoraView at Sephora
  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    200

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 200

    • Very close colour
    • Fair · Cool undertone

    $30

    SephoraView at Sephora
  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    4 Fair-Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 4 Fair-Medium

    • Very close colour
    • Fair · Cool undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Essence Foundation Stick in 130, against Tarte Face Tape Full Coverage Foundation in 22B Light Beige. Every attribute compared, with its share of the score.

ComparedYour shade22B Light BeigeClosest match130Score
Shade match55% of overall94
Colour91#f0c0a9#e8bcaaVery close colourColour difference 2.2 (0 is identical)
Depth96LightLightSameDepth difference: 2.4
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100Cool · pinkCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 82/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Essence Foundation Stick in 130.

Same or better

  • $35.01 less
  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Medium rather than full coverage
  • No fragrance listed

Different

  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconemoderate silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs moderate
View full match

Where to buy 130

Match price
$6.99Ulta BeautyUlta Beauty
$35.01 less (83%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.