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Face Tape Full Coverage Foundation 37N Medium-Tan Neutral dupes and alternatives Tarte

Medium light · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

  • Liquid0
  • Cream0
  • Stick0
  • Powder1
  • Cushion0
  • Serum0

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan, applied. RemoveCruelty-free2Oil-free0With SPF1Mineral1

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Only showing matches with buildable coverage, vegan.

  • 23 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Golden Nude 16

The equivalent shade and the most similar foundation overall.

Your shade
Tarte
37N Medium-Tan NeutralChange shade
Depth and undertone: Medium light · Cool
Finish and coverage: Matte · Full coverage
The match
bareMinerals
Golden Nude 16
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
86out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
93
Wear (Wear & performance)
65
Skin (Skin suitability)
84
Shade match
88out of 100
Colour
96
Depth
97
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$39.50Ulta BeautyUlta Beauty
$2.50 less (6%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · R.E.M. Beauty

    Sweetener Foundation

    medium 3 g
    Shade match 80
    $35Ulta BeautyUlta Beauty(product price)$7 less (17%)

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than full coverageNo long-wear claim

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    33

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for normal/oily skin

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Face Tape Full Coverage Foundation 37N Medium-Tan Neutral (Medium light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 38N medium-tan neutral

    • Very close colour
    • Medium light · Cool undertone

    $32

    SephoraView at Sephora

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Apricot 5.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Apricot 5.5

    • Looks identical
    • Medium light · Cool · rosy undertone

    $39

    SephoraView at Sephora
  2. Rare Beauty Liquid Touch Brightening Concealer

    350C

    Rare Beauty Liquid Touch Brightening Concealer, shade 350C

    • Very close colour
    • Medium light · Cool · pink undertone

    $24

    SephoraView at Sephora
  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    9 Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 9 Tan

    • Very close colour
    • Medium light · Cool undertone

    $36

    SephoraView at Sephora
  4. e.l.f. Cosmetics Hydrating Camo Concealer

    Tan Walnut

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Tan Walnut

    • Very close colour
    • Medium light · Neutral · neutral pink undertone

    $8

    Ulta BeautyView at Ulta Beauty
  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.25

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.25

    • Close colour
    • Light medium · Cool · pink undertone

    $42

    SephoraView at Sephora
  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32.0 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32.0 Tan Bronze

    • Close colour
    • Medium light · Cool undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Nude 16, against Tarte Face Tape Full Coverage Foundation in 37N Medium-Tan Neutral. Every attribute compared, with its share of the score.

ComparedYour shade37N Medium-Tan NeutralClosest matchGolden Nude 16Score
Shade match55% of overall88
Colour96#dca07b#dea47eLooks identicalColour difference 1.2 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Golden Nude 16.

Same or better

  • $2.50 less
  • Near-identical swatch colour
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed
  • Adds SPF 15

Different

  • Neutral rather than cool undertone
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs powder-based; silicone high vs none
View full match

Where to buy Golden Nude 16

Match price
$39.50Ulta BeautyUlta Beauty
$2.50 less (6%)

Your shade $42 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.