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Shape Tape Full Coverage Matte Concealer 20S light sand dupes and alternatives Tarte

Fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free, applied. RemoveOil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in liquid form, cruelty-free.

  • 4 matches have no formulation listed and are not shown.
  • 23 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer 02 Fair Golden

The equivalent shade and the most similar concealer overall.

Your shade
Tarte
20S light sandChange shade
Depth and undertone: Fair · Warm · golden
Finish and coverage: Matte · Full coverage
The match
Haus Labs
02 Fair Golden
Depth and undertone: Fair · Olive · warm olive
Finish and coverage: Natural · Medium coverage
Overall match
77out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
66
Wear (Wear & performance)
54
Skin (Skin suitability)
60
Shade match
90out of 100
Colour
92
Depth
98
Undertone
80
High confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
Same price

Your shade $32 at Sephora

SephoraView at Sephora

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 20S light sand (Fair · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    20S Light Sand

    Tarte Face Tape Full Coverage Foundation, shade 20S Light Sand

    • Very close colour
    • Very fair · Warm · golden undertone

    $42

    SephoraView at Sephora

Closest foundations

  1. Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation

    1.5WP

    Anastasia Beverly Hills Impeccable Blurring Second-Skin Matte Foundation, shade 1.5WP

    • Looks identical
    • Fair · Warm · peach undertone

    $49

    SephoraView at Sephora
  2. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    BD11

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade BD11

    • Looks identical
    • Fair · Warm · golden undertone

    $69

    Ulta BeautyView at Ulta Beauty
  3. Makeup By Mario SurrealSkin Natural Finish Foundation

    3 W

    Makeup By Mario SurrealSkin Natural Finish Foundation, shade 3 W

    • Looks identical
    • Fair · Warm undertone

    $48

    SephoraView at Sephora
  4. ColourPop Pretty Fresh Hyaluronic Hydrating Foundation

    Light 50W

    ColourPop Pretty Fresh Hyaluronic Hydrating Foundation, shade Light 50W

    • Looks identical
    • Fair · Warm undertone

    $12

    Ulta BeautyView at Ulta Beauty
  5. Dior Forever Natural Matte Velvet Compact Foundation

    2N

    Dior Forever Natural Matte Velvet Compact Foundation, shade 2N

    • Looks identical
    • Fair · Warm undertone

    $64

    SephoraView at Sephora
  6. Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    160

    Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation, shade 160

    • Very close colour
    • Fair · Warm · peach undertone

    $44

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 02 Fair Golden, against Tarte Shape Tape Full Coverage Matte Concealer in 20S light sand. Every attribute compared, with its share of the score.

ComparedYour shade20S light sandClosest match02 Fair GoldenScore
Shade match55% of overall90
Colour92#e7c9b0#e6cdb5Very close colourColour difference 2.0 (0 is identical)
Depth98FairFairSameDepth difference: 1.4
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone80Warm · goldenOlive · warm oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared66
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, oilyBoth marketed for normal/​oily skin
Overall match 77/100Shade match 90/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 02 Fair Golden.

Same or better

  • Very close colour
  • Both claim a blurring effect
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Olive rather than warm undertone
  • Natural finish instead of matte
  • Medium rather than full coverage
  • Does not claim not settling into lines
  • Not marketed for combination skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy 02 Fair Golden

Best price
$32SephoraSephora
Same price

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.