Shape Tape Full Coverage Matte Concealer 22B light beige dupes and alternatives Tarte
Fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Finish
- Matte0
- Natural1
- Radiant0
Formulation
- Liquid1
- Cream0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 32 matches
Only showing matches with full coverage, cruelty-free, without talc.
- 24 matches have no cruelty-free claim listed and are not shown.
Closest shade matchClosest overall alternative: Too Faced Born This Way Super Coverage Multi-Use Concealer Taffy
The equivalent shade and the most similar concealer overall.
22B light beigeChange shade
- 16N fair-light neutral
- 8B porcelain beige
- 12B fair beige
- 12N fair neutral
- 12S fair
- 20B light
- 20S light sand
- 22N light neutral
- 22B light beigecurrent shade
- 27H light-medium honey
- 27S light-medium sand
- 27B light-medium beige
- 29N light-medium
- 34S medium sand
- 35H medium honey
- 35N medium
- 36S medium-tan sand
- 37G medium-tan golden
- 38N medium-tan neutral
- 42S tan sand
- 44H tan
- 47H tan-deep honey
- 47S tan-deep sand
- 48G tan-deep golden
- 49W tan-deep warm
- 51H deep honey
- 53G deep golden
- 53N deep
- 53S deep sand
- 53H deep honey
- 54H deep honey
- 55W rich warm
- 57G rich golden
- 57S rich sand
- 57N rich
- 57H rich honey
- 59H rich honey
- 59W rich warm
- 60N mahogany
- 60H mahogany honey
- 60W mahogany warm
- 61H espresso
- 61G espresso golden
- 61N espresso neutral
- 62H espresso honey
- 62W espresso warm
- 63N espresso neutral
- 64W espresso warm
- Overall match
- 75out of 100
- Shade (Shade match)
- 80
- Finish (Finish & visual result)
- 70
- Wear (Wear & performance)
- 72
- Skin (Skin suitability)
- 60
- Shade match
- 80out of 100
- Colour
- 71
- Depth
- 84
- Undertone
- 100
SephoraYour shade $32 at Sephora
Where to buy Taffy
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at Sephora
Ulta Beautyfrom $36 · product priceView at Ulta BeautyLooking for a foundation in your shade?
The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 22B light beige (Fair · Cool · pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
From the same range
18B Fair-Light Beige
Tarte Face Tape Full Coverage Foundation, shade 18B Fair-Light Beige
- Very close colour
- Fair · Cool · pink undertone
$42
Closest foundations
F0.5C
Revolution Beauty Superfix Blur Longwear Foundation, shade F0.5C
- Looks identical
- Fair · Cool · pink undertone
$14
2CR IN
Dior Forever Natural Matte Velvet Compact Foundation, shade 2CR IN
- Very close colour
- Fair · Cool · pink undertone
$64
Very Fair Cool
Polite Society More Than a Pretty Face Skin-Caring Foundation, shade Very Fair Cool
- Very close colour
- Fair · Cool · rosy undertone
$42
2C3 Fresco
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45, shade 2C3 Fresco
- Very close colour
- Fair · Cool · rosy undertone
$55
3.5 C
Makeup By Mario SurrealSkin Natural Finish Foundation, shade 3.5 C
- Very close colour
- Light · Cool undertone
$48
20 Fair
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Too Faced Born This Way Super Coverage Multi-Use Concealer in Taffy, against Tarte Shape Tape Full Coverage Matte Concealer in 22B light beige. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Too Faced Born This Way Super Coverage Multi-Use Concealer in Taffy.
Same or better
- Same cool undertone
- Same full coverage
- Both claim not settling into lines
- Claims a lightweight feel
- No fragrance listed
Different
- Small colour difference on the swatch
- Runs slightly deeper
- Natural finish instead of matte
- No blurring effect claimed
- Not marketed for oily skin
Ingredients (information only, not scored)
10 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.
Where to buy Taffy
SephoraYour shade $32 at Sephora
How these matches are scored
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.