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Shape Tape Full Coverage Matte Concealer 27H light-medium honey dupes and alternatives Tarte

Light · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for combination skin, with full coverage, without talc.

  • 1 match has no coverage listed and is not shown.
  • 5 matches have no skin type listed and are not shown.

Closest shade match: Too Faced Born This Way Super Coverage Multi-Use Concealer Golden Beige

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: e.l.f. Cosmetics 16HR Camo Concealer Light Ivory

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
88out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
89
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Match price
$8Ulta BeautyUlta Beauty
$24 less (75%)

Your shade $32 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 84
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: neutral beige with neutral undertones

    High confidence· Digital match

    View match
  2. Shade match 87
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    High confidence· Digital match

    View match
  4. Shade match 79
    $30SephoraSephora$2 less (6%)

    Matches: Near-identical swatch colourSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  5. Shade match 79
    $30SephoraSephora$2 less (6%)

    Matches: Same full coverageBoth claim not settling into linesNo fragrance listed

    Differences: Slightly lighterNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    79
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · IT Cosmetics

    Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    13.0 Light Natural (for neutral undertones)
    Shade match 76
    $14SephoraSephora$18 less (56%)

    Matches: Same full coverageBoth claim not settling into linesNo fragrance listed

    Differences: Slightly lighterNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    76
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Medium confidence· Digital match

    View match
  7. Shade match 74
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    74
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  8. Shade match 78
    $36SephoraSephoraCosts $4 more

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: light medium with rosy undertones

    Medium confidence· Digital match

    View match
  9. Shade match 77
    $36SephoraSephoraCosts $4 more

    Matches: Same full coverageBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    77
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 70
    $39SephoraSephoraCosts $7 more

    Matches: Same full coverageClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    70
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Light, Cool Pink

    High confidence· Digital match

    View match
  11. Shade match 68
    $39SephoraSephoraCosts $7 more

    Matches: Same full coverageClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finishNot marketed for oily skin

    Score details
    Shade match
    68
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Light, Cool Rosy

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 27H light-medium honey (Light · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    27H Light-Medium Honey

    Tarte Face Tape Full Coverage Foundation, shade 27H Light-Medium Honey

    • Slight colour difference
    • Light medium · Warm · peach undertone

    $42

Closest foundations

  1. Dior Forever Skin Glow Foundation

    2WP Warm Peach

    Dior Forever Skin Glow Foundation, shade 2WP Warm Peach

    • Looks identical
    • Light · Warm · peach undertone

    $60

  2. Dior Forever Skin Wear Blurring Natural Matte Foundation

    2WP Warm Peach

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 2WP Warm Peach

    • Looks identical
    • Light · Warm · peach undertone

    $60

  3. Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick

    5.5W Bone

    Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick, shade 5.5W Bone

    • Looks identical
    • Light · Warm undertone

    $60

  4. Milani Conceal + Perfect Blur Out Skin Tint Stick

    005

    Milani Conceal + Perfect Blur Out Skin Tint Stick, shade 005

    • Very close colour
    • Light · Warm undertone

    $18.49

  5. TFIT Radiance Fit Serum Foundation

    C01 Porcelain

    TFIT Radiance Fit Serum Foundation, shade C01 Porcelain

    • Very close colour
    • Light · Warm undertone

    $36

  6. Revolution Beauty Skin Silk Glow Tint Sheer Foundation Stick

    Fair

    Revolution Beauty Skin Silk Glow Tint Sheer Foundation Stick, shade Fair

    • Looks identical
    • Light · Neutral · neutral golden undertone

    $9.10

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Too Faced Born This Way Super Coverage Multi-Use Concealer in Golden Beige, against Tarte Shape Tape Full Coverage Matte Concealer in 27H light-medium honey. Every attribute compared, with its share of the score.

ComparedYour shade27H light-medium honeyClosest shade matchGolden BeigeScore
Shade match55% of overall90
Colour84#e4bea6#edbc9dClose colourColour difference 3.1 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100Warm · peachWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 81/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Super Coverage Multi-Use Concealer in Golden Beige.

Same or better

  • Same warm undertone
  • Same full coverage
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • No blurring effect claimed
  • Not marketed for oily skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

e.l.f. Cosmetics 16HR Camo Concealer in Light Ivory, against Tarte Shape Tape Full Coverage Matte Concealer in 27H light-medium honey. Every attribute compared, with its share of the score.

ComparedYour shade27H light-medium honeyClosest overall alternativeLight IvoryScore
Shade match55% of overall86
Colour84#e4bea6#edc1a0Close colourColour difference 3.1 (0 is identical)
Depth97LightLightSameDepth difference: 2.1
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone85Warm · peachNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared86
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyOily, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 88/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics 16HR Camo Concealer in Light Ivory.

Same or better

  • $24 less
  • Similar undertone (neutral vs warm)
  • Same matte finish
  • Same full coverage
  • Both claim 16-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • No blurring effect claimed

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 39%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Too Faced Born This Way Super Coverage Multi-Use Concealer Golden Beige

Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

Closest overall alternative

e.l.f. Cosmetics 16HR Camo Concealer Light Ivory

Match price
$8Ulta BeautyUlta Beauty
$24 less (75%)

Your shade $32 at Sephora · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.