Shape Tape Full Coverage Matte Concealer 27H light-medium honey dupes and alternatives Tarte
4.5 (38,566)·Light · Warm · peach undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 27H light-medium honey (Light · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 115, against Tarte Shape Tape Full Coverage Matte Concealer in 27H light-medium honey. Every attribute compared, with its share of the score.
ComparedYour shade27H light-medium honeyClosest shade match115How they compareScore
Shade match55% of overall95
Colour60%93#e4bea6#e9c1a4Very close colourColour difference 1.9 (0 is identical)
Depth15%97LightLightSameDepth difference: 1.7
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 2 of 4 compared20
Finish35%12MatteRadiantDifferentRadiant finish rather than matte
Coverage30%—not comparableFullNot listedNot comparedCoverage not listed for one product
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared64
Longevity30%4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Normal, combination, oilySensitiveMarketed for different skin types
Overall match 67/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 2W1, against Tarte Shape Tape Full Coverage Matte Concealer in 27H light-medium honey. Every attribute compared, with its share of the score.
ComparedYour shade27H light-medium honeyClosest overall alternative2W1How they compareScore
Shade match55% of overall93
Colour60%89#e4bea6#e7ba9cVery close colourColour difference 2.4 (0 is identical)
Depth15%98LightLightSameDepth difference: 1.3
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Overall match 82/100Shade match 93/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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