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Shape Tape Full Coverage Matte Concealer 27S light-medium sand dupes and alternatives Tarte

Light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in cream form.

  • 1 match has no coverage listed and is not shown.
  • 2 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NARS Soft Matte Complete Concealer Honey

The equivalent shade and the most similar concealer overall.

Your shade
Tarte
27S light-medium sandChange shade
Depth and undertone: Light · Warm · golden
Finish and coverage: Matte · Full coverage
The match
NARS
Honey
Depth and undertone: Light · Cool
Finish and coverage: Matte · Medium coverage
Overall match
82out of 100
Shade (Shade match)
74
Finish (Finish & visual result)
93
Wear (Wear & performance)
88
Skin (Skin suitability)
100
Shade match
74out of 100
Colour
89
Depth
99
Undertone
25
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 27S light-medium sand (Light · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    27S Light-Medium Sand

    Tarte Face Tape Full Coverage Foundation, shade 27S Light-Medium Sand

    • Close colour
    • Light medium · Warm · golden undertone

    $42

    SephoraView at Sephora

Closest foundations

  1. CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation

    227 GOLDEN BEIGE

    CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation, shade 227 GOLDEN BEIGE

    • Looks identical
    • Light · Warm · golden undertone

    $14.78

    WalmartView at Walmart
  2. Dior Forever Skin Glow Foundation

    2W Warm

    Dior Forever Skin Glow Foundation, shade 2W Warm

    • Looks identical
    • Light · Warm undertone

    $60

    SephoraView at Sephora
  3. Dior Forever Skin Wear Blurring Natural Matte Foundation

    2W Warm

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 2W Warm

    • Looks identical
    • Light · Warm undertone

    $60

    SephoraView at Sephora
  4. Live Tinted HUESTICK Complexion Stick

    16 Light

    Live Tinted HUESTICK Complexion Stick, shade 16 Light

    • Looks identical
    • Light · Warm undertone

    $42

    Ulta BeautyView at Ulta Beauty
  5. Fièra Cosmetics All-in-Wonder Concealer + Foundation

    Sand

    Fièra Cosmetics All-in-Wonder Concealer + Foundation, shade Sand

    • Looks identical
    • Light · Warm · golden undertone

    $45

    Ulta BeautyView at Ulta Beauty
  6. Milani Conceal + Perfect Blur Out Skin Tint Stick

    005

    Milani Conceal + Perfect Blur Out Skin Tint Stick, shade 005

    • Looks identical
    • Light · Warm undertone

    $18.49

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NARS Soft Matte Complete Concealer in Honey, against Tarte Shape Tape Full Coverage Matte Concealer in 27S light-medium sand. Every attribute compared, with its share of the score.

ComparedYour shade27S light-medium sandClosest matchHoneyScore
Shade match55% of overall74
Colour89#e6bc9b#ecbc9eVery close colourColour difference 2.5 (0 is identical)
Depth99LightLightSameDepth difference: 0.9
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone25Warm · goldenCoolDifferentfrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared88
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 82/100Shade match 74/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Soft Matte Complete Concealer in Honey.

Same or better

  • Very close colour
  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • No fragrance listed

Different

  • Slightly cooler undertone

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy Honey

Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.