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Shape Tape Full Coverage Matte Concealer 34S medium sand dupes and alternatives Tarte

Light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for combination skin, in liquid form, without talc.

  • 3 matches have no formulation listed and are not shown.
  • 5 matches have no skin type listed and are not shown.

Closest shade match: e.l.f. Cosmetics Hydrating Camo Concealer Medium Peach

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 14.0 Light Tan

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: neutral beige with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 85
    $30Ulta BeautyUlta Beauty(product price)$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 84
    $30SephoraSephora$2 less (6%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · NARS

    Radiant Creamy Concealer

    Ginger
    Shade match 90
    $36SephoraSephoraCosts $4 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    54
    Wear & performance
    83
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage · Not marketed for oily skin

    Retailer shade note: M2 - medium with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  5. #7 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Sand
    Shade match 87
    $8Ulta BeautyUlta Beauty(product price)$24 less (75%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneSatin rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    60
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than warm undertone · Satin rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: medium light with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Rare Beauty

    Liquid Touch Brightening Concealer

    290N
    Shade match 89
    $24SephoraSephora$8 less (25%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Slightly deeperRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    42
    Wear & performance
    72
    Skin suitability
    90

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  7. #9 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Beige
    Shade match 83
    $8Ulta BeautyUlta Beauty(product price)$24 less (75%)

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneSatin rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    83
    Finish & visual result
    60
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Neutral rather than warm undertone · Satin rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · Rare Beauty

    Liquid Touch Brightening Concealer

    270N
    Shade match 88
    $24SephoraSephora$8 less (25%)

    Matches: Very close colourClaims a skin-like finishBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneRadiant rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    42
    Wear & performance
    72
    Skin suitability
    90

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed

    Retailer shade note: medium with neutral beige undertones

    Medium confidence· Digital match

    View match
  9. Shade match 71
    $30SephoraSephora$2 less (6%)

    Matches: Same full coverageBoth claim not settling into linesNo fragrance listed

    Differences: Slightly cooler undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    71
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 34S medium sand (Light · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    34S Medium Sand

    Tarte Face Tape Full Coverage Foundation, shade 34S Medium Sand

    • Very close colour
    • Light · Warm · golden undertone

    $42

Closest foundations

  1. Live Tinted HUESTICK Complexion Stick

    16 Light

    Live Tinted HUESTICK Complexion Stick, shade 16 Light

    • Looks identical
    • Light · Warm undertone

    $42

  2. Lancôme Teint Idole Ultra Wear Natural Matte Foundation

    305N

    Lancôme Teint Idole Ultra Wear Natural Matte Foundation, shade 305N

    • Looks identical
    • Light · Warm · peach undertone

    $53

  3. IT Cosmetics Celebration Foundation Illumination

    Medium Tan

    IT Cosmetics Celebration Foundation Illumination, shade Medium Tan

    • Looks identical
    • Light · Warm undertone

    $49

  4. CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation

    227 GOLDEN BEIGE

    CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation, shade 227 GOLDEN BEIGE

    • Looks identical
    • Light · Warm · golden undertone

    $14.78

  5. L'Oréal Paris True Match Super-Blendable Foundation

    W3 Warm Light Medium

    L'Oréal Paris True Match Super-Blendable Foundation, shade W3 Warm Light Medium

    • Very close colour
    • Light · Warm undertone

    $13.99

  6. Yepoda The Dewy Day

    4W

    Yepoda The Dewy Day, shade 4W

    • Very close colour
    • Light · Warm undertone

    $39

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

e.l.f. Cosmetics Hydrating Camo Concealer in Medium Peach, against Tarte Shape Tape Full Coverage Matte Concealer in 34S medium sand. Every attribute compared, with its share of the score.

ComparedYour shade34S medium sandClosest shade matchMedium PeachScore
Shade match55% of overall97
Colour96#e9bb96#efbe99Looks identicalColour difference 1.2 (0 is identical)
Depth97LightLightSameDepth difference: 2.0
Retailer descriptionMediumMedium lightSome differenceRetailer descriptions one depth band apart
Undertone100Warm · goldenWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared60
Finish34MatteSatinDifferentSatin finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyDry, combination, normalBoth marketed for normal/​combination skin
Overall match 82/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Hydrating Camo Concealer in Medium Peach.

Same or better

  • $24 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Satin finish instead of matte
  • No blurring effect claimed
  • Not marketed for oily skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 14.0 Light Tan, against Tarte Shape Tape Full Coverage Matte Concealer in 34S medium sand. Every attribute compared, with its share of the score.

ComparedYour shade34S medium sandClosest overall alternative14.0 Light TanScore
Shade match55% of overall93
Colour88#e9bb96#e1bc99Very close colourColour difference 2.6 (0 is identical)
Depth99LightLightSameDepth difference: 0.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared82
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 85/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 14.0 Light Tan.

Same or better

  • $2 less
  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Both claim not settling into lines
  • No fragrance listed

Different

  • Natural finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeOil-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs high

Where to buy

Closest shade match

e.l.f. Cosmetics Hydrating Camo Concealer Medium Peach

Best price
$8Ulta BeautyUlta Beauty
$24 less (75%)

Your shade $32 at Sephora

Closest overall alternative

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 14.0 Light Tan

Best price
$30SephoraSephora
$2 less (6%)

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.