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Shape Tape Full Coverage Matte Concealer 51H deep honey dupes and alternatives Tarte

Deep · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc or alcohol denat.

  • 1 match has no coverage listed and is not shown.

Closest shade matchClosest overall alternative: MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NC50

The equivalent shade and the most similar concealer overall.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep
    Shade match 81
    $36SephoraSephoraCosts $4 more

    Matches: Similar undertone (neutral vs warm)Same matte finishSame full coverage

    Differences: Slightly lighterNot marketed for combination skin

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Not marketed for combination skin

    Retailer shade note: Deep with neutral warm undertones

    High confidence· Digital match

    View match
  2. Shade match 77
    $30SephoraSephora$2 less (6%)

    Matches: Similar undertone (neutral vs warm)Same matte finishSame full coverage

    Differences: Slightly deeper

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper

    Retailer shade note: deep with neutral golden undertones

    High confidence· Digital match

    View match
  3. Shade match 85
    $36SephoraSephoraCosts $4 more

    Matches: Very close colourSame full coverageBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 85
    $38SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with subtle brown undertones

    Medium confidence· Digital match

    View match
  5. Shade match 84
    $38SephoraSephoraCosts $6 more

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 74
    $35SephoraSephoraCosts $3 more

    Matches: Similar undertone (neutral vs warm)Same matte finishSame full coverage

    Differences: Does not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    33
    Skin suitability
    100

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for deep skin with neutral warm undertones

    Medium confidence· Digital match

    View match
  7. Shade match 72
    $30SephoraSephora$2 less (6%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNeutral rather than warm undertone

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone

    Retailer shade note: very deep with neutral undertones

    High confidence· Digital match

    View match
  8. #9 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    15 Deep
    Shade match 69
    $36SephoraSephoraCosts $4 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperNeutral rather than warm undertoneNot marketed for combination skin

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Not marketed for combination skin

    Retailer shade note: Deep with neutral undertones

    High confidence· Digital match

    View match
  9. Shade match 82
    $38SephoraSephoraCosts $6 more

    Matches: Same warm undertoneSame full coverageBoth claim a blurring effect

    Differences: Natural rather than matte finishDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with warm golden undertones

    Medium confidence· Digital match

    View match
  10. Shade match 73
    $30Ulta BeautyUlta Beauty(product price)$2 less (6%)

    Matches: Same warm undertoneSame full coverageBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly lighterNatural rather than matte finish

    Score details
    Shade match
    73
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  11. Shade match 71
    $39SephoraSephoraCosts $7 more

    Matches: Same full coverageClaims a skin-like finishBoth claim a blurring effect

    Differences: Slightly deeperOlive rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    71
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    60

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 31% ingredient overlap

    Differences: Slightly deeper · Olive rather than warm undertone · Natural rather than matte finish · Not marketed for oily skin

    Retailer shade note: Deep, Warm Olive

    High confidence· Digital match

    View match
  12. #13 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    14 Deep
    Shade match 64
    $36SephoraSephoraCosts $4 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterSlightly cooler undertoneNot marketed for combination skin

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Slightly cooler undertone · Not marketed for combination skin

    Retailer shade note: Deep with cool undertones

    High confidence· Digital match

    View match
  13. Shade match 85
    $42SephoraSephoraCosts $10 more

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    70
    Wear & performance
    49
    Skin suitability
    33

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/oily skin

    Retailer shade note: deep skin with neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 66
    $30SephoraSephora$2 less (6%)

    Matches: Similar undertone (neutral vs warm)Same matte finishSame full coverage

    Differences: Noticeably different swatch colourSlightly deeper

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    47
    Skin suitability
    90

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper

    Retailer shade note: very deep with warm neutral undertones

    High confidence· Digital match

    View match
  15. Shade match 71
    $36SephoraSephoraCosts $4 more

    Matches: Same full coverageBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    71
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: deep with neutral to golden undertones

    Medium confidence· Digital match

    View match
  16. Shade match 72
    $38SephoraSephoraCosts $6 more

    Matches: Same full coverageBoth claim a blurring effectClaims transfer resistance

    Differences: Slightly cooler undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    72
    Finish & visual result
    81
    Wear & performance
    47
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: extra deep with subtle red undertones

    High confidence· Digital match

    View match
  17. Shade match 62
    $30SephoraSephora$2 less (6%)

    Matches: Same full coverageBoth claim not settling into linesNo fragrance listed

    Differences: Noticeably different swatch colourSlightly deeperNeutral rather than warm undertone

    Score details
    Shade match
    62
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 17 matches

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 51H deep honey (Deep · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    57S Rich Sand

    Tarte Face Tape Full Coverage Foundation, shade 57S Rich Sand

    • Very close colour
    • Deep · Warm · golden undertone

    $42

Closest foundations

  1. Tarte Timeless Hydrating Foundation

    54H Deep Honey

    Tarte Timeless Hydrating Foundation, shade 54H Deep Honey

    • Looks identical
    • Deep · Warm undertone

    $42

  2. R.E.M. Beauty Sweetener Foundation

    deep 3 w

    R.E.M. Beauty Sweetener Foundation, shade deep 3 w

    • Looks identical
    • Deep · Warm undertone

    $35

  3. Jane Iredale Beyond Matte Liquid Foundation

    M14

    Jane Iredale Beyond Matte Liquid Foundation, shade M14

    • Very close colour
    • Deep · Warm · golden undertone

    $54

  4. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    8.5W

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 8.5W

    • Very close colour
    • Deep · Warm undertone

    $35

  5. Polite Society More Than a Pretty Face Skin-Caring Foundation

    Deep Warm

    Polite Society More Than a Pretty Face Skin-Caring Foundation, shade Deep Warm

    • Very close colour
    • Deep · Warm · golden undertone

    $42

  6. Rare Beauty True to Myself Natural Matte Longwear Foundation

    41 Deep Warm

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 41 Deep Warm

    • Very close colour
    • Deep · Warm · golden undertone

    $38

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC50, against Tarte Shape Tape Full Coverage Matte Concealer in 51H deep honey. Every attribute compared, with its share of the score.

ComparedYour shade51H deep honeyClosest matchNC50Score
Shade match55% of overall88
Colour83#9a5d3f#965431Close colourColour difference 3.3 (0 is identical)
Depth91DeepDeepSameDepth difference: 4.1
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100Warm · peachWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared47
Longevity2016-hour wear36-hour wearDifferent36-hour wear claimed against 16-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, combination, oilyDry, normal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 85/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC50.

Same or better

  • $2 less
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Both claim a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Runs slightly deeper

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy NC50

Best price
$30SephoraSephora
$2 less (6%)

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.