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Shape Tape Full Coverage Matte Concealer 51H deep honey dupes and alternatives Tarte

Deep · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol2Vegan1Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for normal skin, with medium coverage, without talc.

  • 1 match has no coverage listed and is not shown.
  • 2 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: NARS Radiant Creamy Concealer Cacao

The equivalent shade and the most similar concealer overall.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Rare Beauty

    Liquid Touch Brightening Concealer

    530N
    Shade match 78
    $24SephoraSephora$8 less (25%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNeutral rather than warm undertoneRadiant rather than matte finish

    Score details
    Shade match
    78
    Finish & visual result
    42
    Wear & performance
    72
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed

    Retailer shade note: deep with neutral red undertones

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 51H deep honey (Deep · Warm · peach undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    57S Rich Sand

    Tarte Face Tape Full Coverage Foundation, shade 57S Rich Sand

    • Very close colour
    • Deep · Warm · golden undertone

    $42

Closest foundations

  1. Tarte Timeless Hydrating Foundation

    54H Deep Honey

    Tarte Timeless Hydrating Foundation, shade 54H Deep Honey

    • Looks identical
    • Deep · Warm undertone

    $42

  2. R.E.M. Beauty Sweetener Foundation

    deep 3 w

    R.E.M. Beauty Sweetener Foundation, shade deep 3 w

    • Looks identical
    • Deep · Warm undertone

    $35

  3. Jane Iredale Beyond Matte Liquid Foundation

    M14

    Jane Iredale Beyond Matte Liquid Foundation, shade M14

    • Very close colour
    • Deep · Warm · golden undertone

    $54

  4. Kylie Cosmetics Skin Tint Blurring Elixir Foundation

    8.5W

    Kylie Cosmetics Skin Tint Blurring Elixir Foundation, shade 8.5W

    • Very close colour
    • Deep · Warm undertone

    $35

  5. Polite Society More Than a Pretty Face Skin-Caring Foundation

    Deep Warm

    Polite Society More Than a Pretty Face Skin-Caring Foundation, shade Deep Warm

    • Very close colour
    • Deep · Warm · golden undertone

    $42

  6. Rare Beauty True to Myself Natural Matte Longwear Foundation

    41 Deep Warm

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 41 Deep Warm

    • Very close colour
    • Deep · Warm · golden undertone

    $38

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NARS Radiant Creamy Concealer in Cacao, against Tarte Shape Tape Full Coverage Matte Concealer in 51H deep honey. Every attribute compared, with its share of the score.

ComparedYour shade51H deep honeyClosest matchCacaoScore
Shade match55% of overall84
Colour75#9a5d3f#8a5c44Close colourColour difference 4.2 (0 is identical)
Depth94DeepDeepSameDepth difference: 3.2
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared54
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared83
Longevity10016-hour wear16-hour wearSameBoth claim 16-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 75/100Shade match 84/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Radiant Creamy Concealer in Cacao.

Same or better

  • Same warm undertone
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Claims transfer resistance
  • Both claim not settling into lines
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Radiant finish instead of matte
  • Not marketed for oily skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy Cacao

Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.