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Shape Tape Full Coverage Matte Concealer 53S deep sand dupes and alternatives Tarte

Tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with medium coverage, without silicones.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden

The equivalent shade and the most similar concealer overall.

Match price
$12Ulta BeautyUlta Beauty
$20 less (63%)

Your shade $32 at Sephora · product price; shade not separately priced

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 53S deep sand (Tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    49G Tan-Deep Golden

    Tarte Face Tape Full Coverage Foundation, shade 49G Tan-Deep Golden

    • Slight colour difference
    • Tan · Olive undertone

    $42

Closest foundations

  1. Tarte Amazonian Clay 16-Hour Full Coverage Foundation

    56S Rich Sand

    Tarte Amazonian Clay 16-Hour Full Coverage Foundation, shade 56S Rich Sand

    • Looks identical
    • Tan · Warm · golden undertone

    $42

  2. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4Y70 - Warm Espresso

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4Y70 - Warm Espresso

    • Looks identical
    • Tan · Warm · yellow undertone

    $49

  3. Rabanne Fresh Touch 24H Radiant Foundation

    80W

    Rabanne Fresh Touch 24H Radiant Foundation, shade 80W

    • Very close colour
    • Tan · Warm undertone

    $42

  4. BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Heavenly Honey

    BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15, shade Heavenly Honey

    • Very close colour
    • Tan · Warm undertone

    $14.95

  5. BLK/OPL TRUE COLOR Pore Perfecting Crème Powder Foundation

    Heavenly Honey

    BLK/OPL TRUE COLOR Pore Perfecting Crème Powder Foundation, shade Heavenly Honey

    • Very close colour
    • Tan · Warm undertone

    $14.95

  6. BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Heavenly Honey

    BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15, shade Heavenly Honey

    • Very close colour
    • Tan · Warm undertone

    $14.50

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden, against Tarte Shape Tape Full Coverage Matte Concealer in 53S deep sand. Every attribute compared, with its share of the score.

ComparedYour shade53S deep sandClosest matchDeep GoldenScore
Shade match55% of overall84
Colour75#ab7b5f#aa734cClose colourColour difference 4.2 (0 is identical)
Depth93TanTanSameDepth difference: 3.5
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity4016-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 70/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden.

Same or better

  • $20 less
  • Same warm undertone
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • Medium rather than full coverage
  • No blurring effect claimed
  • No long-wear claim

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate

Where to buy Deep Golden

Match price
$12Ulta BeautyUlta Beauty
$20 less (63%)

Your shade $32 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.