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Shape Tape Full Coverage Matte Concealer 55W rich warm dupes and alternatives Tarte

Deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with medium coverage, vegan.

  • 1 match has no coverage listed and is not shown.
  • 23 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer 43 Medium Deep Golden

The equivalent shade and the most similar concealer overall.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 76
    $32SephoraSephoraSame price

    Matches: Same warm undertoneBoth claim a blurring effectClaims a lightweight feel

    Differences: Slightly deeperNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    76
    Finish & visual result
    66
    Wear & performance
    54
    Skin suitability
    60

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 55W rich warm (Deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    59W rich warm

    Tarte Face Tape Full Coverage Foundation, shade 59W rich warm

    • Very close colour
    • Deep · Warm undertone

    $42

Closest foundations

  1. Tarte Maracuja Juicy Glow Tint

    55H Deep Honey

    Tarte Maracuja Juicy Glow Tint, shade 55H Deep Honey

    • Looks identical
    • Deep · Warm · peach undertone

    $42

  2. Tarte Timeless Hydrating Foundation

    57H Rich Honey

    Tarte Timeless Hydrating Foundation, shade 57H Rich Honey

    • Looks identical
    • Deep · Warm undertone

    $42

  3. Ulta Beauty Collection Moisturizing Complexion Stick

    Dark Warm

    Ulta Beauty Collection Moisturizing Complexion Stick, shade Dark Warm

    • Looks identical
    • Deep · Warm undertone

    $16

  4. ILIA True Skin Serum Foundation

    Flores SF13.5

    ILIA True Skin Serum Foundation, shade Flores SF13.5

    • Very close colour
    • Very deep · Warm · golden undertone

    $56

  5. Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45

    7N2 Rich Amber

    Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45, shade 7N2 Rich Amber

    • Very close colour
    • Deep · Warm · golden undertone

    $55

  6. Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint

    14

    Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint, shade 14

    • Very close colour
    • Deep · Warm undertone

    $36

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 43 Medium Deep Golden, against Tarte Shape Tape Full Coverage Matte Concealer in 55W rich warm. Every attribute compared, with its share of the score.

ComparedYour shade55W rich warmClosest match43 Medium Deep GoldenScore
Shade match55% of overall81
Colour72#804837#88553fClose colourColour difference 4.7 (0 is identical)
Depth84DeepDeepSome differenceDepth difference: 6.3
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared66
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity7016-hour wearLong-wearingSome differenceYour product claims 16-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, oilyBoth marketed for normal/​oily skin
Overall match 72/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer in 43 Medium Deep Golden.

Same or better

  • Same warm undertone
  • Both claim a blurring effect
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Natural finish instead of matte
  • Medium rather than full coverage
  • Does not claim not settling into lines
  • Not marketed for combination skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy 43 Medium Deep Golden

Best price
$32SephoraSephora
Same price

Your shade $32 at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.