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Shape Tape Full Coverage Matte Concealer 60W mahogany warm dupes and alternatives Tarte

Rich deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in cream form.

  • 1 match has no coverage listed and is not shown.
  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NARS Soft Matte Complete Concealer Dark Coffee

The equivalent shade and the most similar concealer overall.

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 55
    $36SephoraSephoraCosts $4 more

    Matches: Same warm undertoneSame matte finishBoth claim a blurring effect

    Differences: Noticeably different swatch colourSlightly lighterMedium rather than full coverage

    Score details
    Shade match
    55
    Finish & visual result
    93
    Wear & performance
    88
    Skin suitability
    100

    Visibly different colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Medium rather than full coverage

    Retailer shade note: D2 - Deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Tarte Shape Tape Full Coverage Matte Concealer 60W mahogany warm (Rich deep · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Tarte Face Tape Full Coverage Foundation

    60H mahogany honey

    Tarte Face Tape Full Coverage Foundation, shade 60H mahogany honey

    • Very close colour
    • Very deep · Warm · peach undertone

    $42

Closest foundations

  1. Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation

    28 Golden

    Patrick Ta Major Skin Hydra-Luxe Luminous Skin Perfecting Foundation, shade 28 Golden

    • Very close colour
    • Very deep · Warm · golden undertone

    $58

  2. Range Beauty True Intentions Skin-Soothing Hydrating Foundation

    Kamari Beach

    Range Beauty True Intentions Skin-Soothing Hydrating Foundation, shade Kamari Beach

    • Very close colour
    • Very deep · Warm undertone

    $16.50

  3. Live Tinted HUESTICK Complexion Stick

    03 Dark

    Live Tinted HUESTICK Complexion Stick, shade 03 Dark

    • Very close colour
    • Rich deep · Warm undertone

    $42

  4. m.ph by Mary Phillips Le Skin Weightless Serum Foundation

    Deep 310 W

    m.ph by Mary Phillips Le Skin Weightless Serum Foundation, shade Deep 310 W

    • Very close colour
    • Rich deep · Warm undertone

    $49

  5. Refy Skin Base Hydrating Gel Skin Tint

    270W

    Refy Skin Base Hydrating Gel Skin Tint, shade 270W

    • Very close colour
    • Rich deep · Warm undertone

    $40

  6. ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation

    Deepest 15 NG

    ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation, shade Deepest 15 NG

    • Very close colour
    • Rich deep · Neutral · neutral golden undertone

    $17.99

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NARS Soft Matte Complete Concealer in Dark Coffee, against Tarte Shape Tape Full Coverage Matte Concealer in 60W mahogany warm. Every attribute compared, with its share of the score.

ComparedYour shade60W mahogany warmClosest matchDark CoffeeScore
Shade match55% of overall71
Colour67#603023#5c3a29Slight colour differenceColour difference 5.3 (0 is identical)
Depth95Rich deepVery deepCloseDepth difference: 2.9
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone65WarmNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared88
Longevity8016-hour wear12-hour wearClose12-hour wear claimed against 16-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 80/100Shade match 71/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Soft Matte Complete Concealer in Dark Coffee.

Same or better

  • Same matte finish
  • Medium rather than full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • No fragrance listed

Different

  • Small colour difference on the swatch
  • Neutral rather than warm undertone

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (benzyl salicylate)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy Dark Coffee

Best price
$36SephoraSephora
Costs $4 more

Your shade $32 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.