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Timeless Hydrating Foundation 20B Light Beige dupes and alternatives Tarte

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free6No drying alcohol3Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with buildable coverage, without talc.

Closest shade match: R.E.M. Beauty Sweetener Foundation fair 8 n

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Tarte
20B Light BeigeChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Buildable coverage
The match
R.E.M. Beauty
fair 8 n
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Buildable coverage
Shade match
98out of 100
Colour
98
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$7 less (17%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Laura Mercier Real Flawless Feather Matte Powder Foundation 1N Marzipan

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Tarte
20B Light BeigeChange shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Buildable coverage
The match
Laura Mercier
1N Marzipan
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
86out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
81
Wear (Wear & performance)
65
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$54Ulta BeautyUlta Beauty
Costs $12 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 04
    Shade match 88
    $46.90Ulta BeautyUlta Beauty(product price)Costs $4.90 more

    Matches: Very close colourSame buildable coverageBoth claim a blurring effect

    Differences: Matte rather than natural finishContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #4 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 03
    Shade match 87
    $46.90Ulta BeautyUlta Beauty(product price)Costs $4.90 more

    Matches: Very close colourSame buildable coverageBoth claim a blurring effect

    Differences: Matte rather than natural finishContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Contains drying alcohol

    Medium confidence· Digital match

    View match
  3. #5 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    O 12
    Shade match 84
    $46.90Ulta BeautyUlta BeautyCosts $4.90 more

    Matches: Very close colourSame buildable coverageBoth claim a blurring effect

    Differences: Matte rather than natural finishContains drying alcohol

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Contains drying alcohol

    Medium confidence· Digital match

    View match
  4. #6 · Sigma Beauty

    Skin Perfector Hydrating Tint

    1 - Fair Ivory
    Shade match 86
    $27.30$39Ulta BeautyUlta Beauty$14.70 less (35%)

    Matches: Very close colourSame natural finishSame buildable coverage

    Differences: No blurring effect claimedNot marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    20

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: ivory

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Timeless Hydrating Foundation 20B Light Beige (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    0N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 0N1

    • Looks identical
    • Very fair · Neutral undertone

    $34

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.8 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.8 N

    • Looks identical
    • Fair · Neutral · neutral golden undertone

    $32

    SephoraView at Sephora
  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Birch 1

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Birch 1

    • Very close colour
    • Fair · Neutral undertone

    $39

    SephoraView at Sephora
  4. Clinique Even Better All-Over Concealer + Eraser

    CN 02 Breeze

    Clinique Even Better All-Over Concealer + Eraser, shade CN 02 Breeze

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  5. Maybelline Fit Me Natural Finish Concealer

    010 Fair

    Maybelline Fit Me Natural Finish Concealer, shade 010 Fair

    • Looks identical
    • Very fair

    $10.99

    Ulta BeautyView at Ulta Beauty
  6. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    2 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 2 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

R.E.M. Beauty Sweetener Foundation in fair 8 n, against Tarte Timeless Hydrating Foundation in 20B Light Beige. Every attribute compared, with its share of the score.

ComparedYour shade20B Light BeigeClosest shade matchfair 8 nScore
Shade match55% of overall98
Colour98#fdd3bb#ffd6beLooks identicalColour difference 0.7 (0 is identical)
Depth98Very fairVery fairSameDepth difference: 1.3
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveCombinationBoth marketed for combination skin
Overall match 81/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in fair 8 n.

Same or better

  • $7 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same buildable coverage
  • Both claim a blurring effect
  • Claims not settling into lines

Different

  • Matte finish instead of natural
  • No long-wear claim
  • Does not claim a lightweight feel
  • Not marketed for dry/normal/oily/sensitive skin

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone none vs high
View full match

Why the closest overall alternative works

Laura Mercier Real Flawless Feather Matte Powder Foundation in 1N Marzipan, against Tarte Timeless Hydrating Foundation in 20B Light Beige. Every attribute compared, with its share of the score.

ComparedYour shade20B Light BeigeClosest overall alternative1N MarzipanScore
Shade match55% of overall93
Colour89#fdd3bb#f5d0beVery close colourColour difference 2.4 (0 is identical)
Depth97Very fairVery fairSameDepth difference: 2.0
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 86/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Feather Matte Powder Foundation in 1N Marzipan.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same buildable coverage
  • Both claim a blurring effect
  • Both claim 16-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone none vs high
View full match

Where to buy

Closest shade match

R.E.M. Beauty Sweetener Foundation fair 8 n

Match price
$35Ulta BeautyUlta Beauty
$7 less (17%)

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Laura Mercier Real Flawless Feather Matte Powder Foundation 1N Marzipan

Match price
$54Ulta BeautyUlta Beauty
Costs $12 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.