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Timeless Hydrating Foundation 35N Medium Neutral dupes and alternatives Tarte

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Formulation

Skin type

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Fragrance-free5No drying alcohol5Vegan4Cruelty-free4Oil-free0With SPF0Mineral0

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Only showing matches in liquid form, without silicones.

  • 6 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Sephora Collection Best Skin Ever Liquid Foundation 19N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Tarte
35N Medium NeutralChange shade
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Buildable coverage
The match
Sephora Collection
19N
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Medium coverage
Shade match
96out of 100
Colour
94
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: RMS Beauty ReEvolve Natural Finish Foundation 33.5

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Tarte
35N Medium NeutralChange shade
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Buildable coverage
The match
RMS Beauty
33.5
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Natural · Medium coverage
Overall match
91out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
100
Wear (Wear & performance)
80
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$59Ulta BeautyUlta Beauty
Costs $17 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Westman Atelier

    Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides

    Atelier M2
    Shade match 95
    $69SephoraSephoraCosts $27 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo long-wear claimNot marketed for dry/oily/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No long-wear claim · Not marketed for dry/oily/sensitive skin

    Retailer shade note: medium neutral

    Medium confidence· Digital match

    View match
  2. #4 · Westman Atelier

    Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides

    Atelier M3
    Shade match 88
    $69SephoraSephoraCosts $27 more

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    40

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than buildable coverage · No long-wear claim · Not marketed for dry/oily/sensitive skin

    Retailer shade note: medium peach

    Medium confidence· Digital match

    View match
  3. #5 · Westman Atelier

    Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides

    Atelier L5
    Shade match 87
    $69SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than buildable coverage · No long-wear claim · Not marketed for dry/oily/sensitive skin

    Retailer shade note: light to medium peach

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Timeless Hydrating Foundation 35N Medium Neutral (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC17

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17

    • Looks identical
    • Light · Neutral undertone

    $30

    SephoraView at Sephora
  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Medium Beige

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Beige

    • Very close colour
    • Light · Neutral undertone

    $8

    Ulta BeautyView at Ulta Beauty
  3. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    7.5 Medium

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 7.5 Medium

    • Very close colour
    • Light medium · Neutral undertone

    $36

    Ulta BeautyView at Ulta Beauty
  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    7.5 Medium

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 7.5 Medium

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $36

    SephoraView at Sephora
  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N

    • Very close colour
    • Light medium · Neutral undertone

    $31

    Ulta BeautyView at Ulta Beauty
  6. Rare Beauty Liquid Touch Brightening Concealer

    270N

    Rare Beauty Liquid Touch Brightening Concealer, shade 270N

    • Very close colour
    • Light · Neutral undertone

    $24

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Sephora Collection Best Skin Ever Liquid Foundation in 19N, against Tarte Timeless Hydrating Foundation in 35N Medium Neutral. Every attribute compared, with its share of the score.

ComparedYour shade35N Medium NeutralClosest shade match19NScore
Shade match55% of overall96
Colour94#edb081#e8b07fVery close colourColour difference 1.7 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.8
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 88/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Liquid Foundation in 19N.

Same or better

  • $18 less
  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Medium rather than buildable coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • No blurring effect claimed
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs none
View full match

Why the closest overall alternative works

RMS Beauty ReEvolve Natural Finish Foundation in 33.5, against Tarte Timeless Hydrating Foundation in 35N Medium Neutral. Every attribute compared, with its share of the score.

ComparedYour shade35N Medium NeutralClosest overall alternative33.5Score
Shade match55% of overall89
Colour96#edb081#e8b082Looks identicalColour difference 1.2 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.8
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone65NeutralWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 91/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To RMS Beauty ReEvolve Natural Finish Foundation in 33.5.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Medium rather than buildable coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear

Different

  • Slightly warmer undertone
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone none vs none
View full match

Where to buy

Closest shade match

Sephora Collection Best Skin Ever Liquid Foundation 19N

Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

RMS Beauty ReEvolve Natural Finish Foundation 33.5

Match price
$59Ulta BeautyUlta Beauty
Costs $17 more

Your shade $42 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.