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Timeless Hydrating Foundation 53S Deep Sand dupes and alternatives Tarte

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches made for sensitive skin, with full coverage.

Closest shade matchClosest overall alternative: J.Cat Beauty Perfextion Long Wearing Foundation Mocha

The equivalent shade and the most similar foundation overall.

Overall match
90out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
93
Wear (Wear & performance)
61
Skin (Skin suitability)
100
Shade match
95out of 100
Colour
93
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$3.89Ulta BeautyUlta Beauty
$38.11 less (91%)

Your shade $42 at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 89
    $47SephoraSephoraCosts $5 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than buildable coverageNot marketed for dry/normal skinContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than buildable coverage · Not marketed for dry/normal skin · Contains drying alcohol

    Retailer shade note: ultra deep with neutral-golden undertones

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $46Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than natural finishFull rather than buildable coverage

    Score details
    Shade match
    92
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than buildable coverage

    Retailer shade note: rich coffee with neutral undertone for dark skin

    Medium confidence· Digital match

    View match
  3. #4 · Juvia's Place

    I am Magic Powder Foundation

    Kaduna - Tan 1
    Shade match 92
    $20Ulta BeautyUlta Beauty$22 less (52%)

    Matches: Very close colourSame neutral undertoneBoth claim a lightweight feel

    Differences: Matte rather than natural finishFull rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    62
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Full rather than buildable coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Tarte Timeless Hydrating Foundation 53S Deep Sand (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Looks identical
    • Deep tan · Neutral undertone

    $36

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6N

    • Looks identical
    • Deep tan · Neutral undertone

    $38

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Caramel

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Caramel

    • Very close colour
    • Deep tan · Neutral undertone

    $36

  4. Dior Forever Skin Correct Full-Coverage Concealer

    7 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 7 Neutral

    • Very close colour
    • Deep · Neutral undertone

    $42

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $36

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    147.5

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 147.5

    • Close colour
    • Deep tan · Neutral undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

J.Cat Beauty Perfextion Long Wearing Foundation in Mocha, against Tarte Timeless Hydrating Foundation in 53S Deep Sand. Every attribute compared, with its share of the score.

ComparedYour shade53S Deep SandClosest matchMochaScore
Shade match55% of overall95
Colour93#a0603c#a36238Very close colourColour difference 1.9 (0 is identical)
Depth98Deep tanDeep tanSameDepth difference: 1.2
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared93
Finish100NaturalNaturalSameSame natural finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 90/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To J.Cat Beauty Perfextion Long Wearing Foundation in Mocha.

Same or better

  • $38.11 less
  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs high

Where to buy Mocha

Best price
$3.89Ulta BeautyUlta Beauty
$38.11 less (91%)

Your shade $42 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.